FEED Autumn 2023 Web

SNAP OUT OF IT!

In April 2023, Snapchat users across the world opened the app to find an unfamiliar friend topping their conversation list. With a slightly frightening- looking avatar, Snapchat’s new conversational AI feature, My AI, was born. Pinned to the top of users’ conversation pages, it turns out that only paid subscribers could remove it. Despite mixed reviews – but mostly negative – a Snapchat spokesperson said to the BBC that the vast majority of people with early access to My AI had been enjoying it, with millions of messages sent per day.

distinctive approach is likely the root cause of his enormous following. Emotional honesty and empathy sell – and this is certainly the case for the creator. In a recent video titled AI made

this vlog , we see a rigid alternative to Neistat’s usual content. It takes us on an incredibly obvious tour of New York, using generic drone shots and camera angles. From the outset, the entire video is a perfectly decent presentation of NYC, but ultimately a far cry from his usual (unusual) stylistic approach. Following the final AI-scripted shot of the video, it concludes with Neistat’s thoughts and commentary on the scenes. “That was the worst video I’ve

WATCH ME! AI made this vlog: scan the QR code to watch the full, AI-scripted video

ever made. That video sucked,” Neistat begins. “It had no humanity or depth to it. Which brings me to my take of where AI meets creativity. “AI has no soul. I think creativity, be it music, YouTube videos, a painting – or whatever else – the greater

IT TAKES US ON AN INCREDIBLY OBVIOUS TOUR OF NEW YORK

@feedzinesocial

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