Photography News 04

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SPECIAL ISSUE 4 SAMSUNG ADVERTISEMENT FEATURE Samsung gets Smart at CES

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Samsung unveiled a new line-up of Smart Cameras at the Consumer Electronics Show in Las Vegas, with a new NX flagship, a Super Bridge camera and the successor to the Galaxy Camera among the highlights. All the new Smart Cameras feature the very latest in Wi-Fi and Near Field Communication (NFC) technology, including Samsung’s brand new Tag & Go feature, making it easier than ever to connect your camera with your smart devices and share your images. Samsung NX30 Everyone was talking about the launch of the NX30, Samsung’s new flagship CSC that sits at the top of its NXCSCline-up.Notonlydoesithavea20.3-megapixel APS-C sensor, DRIMeIV Image Processor, ISO range of 100-25,600, minimumshutter speed of 1/8000sec and continuous shooting of up to nine frames-per- second, it’s also the first Samsung camera to feature an articulating electronic viewfinder in addition to the monitor and includes all Samsung’s latest Smart technology. “The NX30 allows photographers to shoot with confidence,” says Paul Scott, head of marketing Samsung Digital Imaging. “It provides a seamless ability to capture moments and share them immediately, delivering exceptionally beautiful photographs while creating an unmatched photo- sharing experience.” NewNX lenses The NX system was also boosted with two new lenses. The 16-50mm f/2-2.8 S ED OIS lens is the We round up Samsung’s big launches in Las Vegas

THIS PAGE CES saw Samsung launch a host of new photo kit, including the NX30, two 16-50mm NX lenses, the

WB2200F Super Bridge camera and the Galaxy Camera 2.

first in Samsung’s Premium S Series, guaranteeing superior optical performance. The second lens, the 16-50mm f/3.5-5.6 Power Zoom ED OIS, is a compact and light standard zoom designed for everyday use and travelling. SamsungWB2200F The show also saw the launch of the Samsung WB2200F, a Super Bridge Long Zoom camera with a 60x optical zoom starting from an ultra-wide angle of 20mm and going right up to the equivalent of 1200mm. This is combined with a 16-megapixel sensor, ISO sensitivity up to 6400, an electronic viewfinder and a dual grip for comfort in horizontal and vertical shooting. Samsung Galaxy Camera 2 Also new is the Galaxy Camera 2, the next- generation of Android-powered compact camera. It’s more powerful than the original, with a 1.6GHz

All the newSmart Cameras feature Tag&Go, making it easier than ever to share your images

Quad-Core processor, and features a 21x optical zoom and 16-megapixel sensor. “This next-generation Galaxy Camera was designed to improve on the successful predecessor,” says Paul Scott. “The result is a more powerful and portable device which continues to embrace the public’s passion for the social features of smartphones, yet also provides superior image control and quality.”

Come and see Samsung’s latest line-up at the Photography Show, NEC Birmingham, 1-4 March. Look inside this coverwrap for the latest issue of PhotographyNews

www.samsung.co.uk

Issue 4 | Photography News

www.photographynews.co.uk

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