Photography News Issue 67

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Photography News | Issue 67 | photographynews.co.uk

When is a photo not a photo?

DIY printing

Print more pictures Turning your precious photos into something you can cherish for a lifetime is often something we forget to do. In a digital age, it’s easy to rely on technology to keep our history safe, even though we are all aware how temperamental it can be. You’ve poured your heart into capturing the perfect image, so why not take the time to preserve it forever? The answer? Print it! Whether you’re particularly fond of a photograph you captured on holiday or are just looking to document the ‘firsts’ of the new addition to your family, creating There are two questions that photographers often ask themselves when they’re considering printing their images. The first one links to why we so often call them ‘images’ rather than ‘photographs’, and the answer to that is that to many people, a photograph is something physical. So what actually is a photograph? Is it a collection of pixels trapped in a camera, a phone, floating in the cloud? Or is it a thing of physical beauty, something to be handled and shared, either displayed or passed hand to hand to be discussed? Does a photograph trigger memories, be they happy, sad or simply a wave of nostalgia sweeping over you as you reminisce over days gone by? The second question is, why do we put so much trust in technology to keep our favourite images safe? We have seen over recent months and years that technology moves on at such a pace that it’s hard to keep up with it. The phone manufacturers are constantly updating their handsets and telling us that our chargers won’t work with the new model, or an app is no longer supported. And let’s face it, these devices are where most of our family

There is nothing more satisfying than enjoying a pile of prints after a shoot or trip, and producing those prints at home only intensifies the experience. By investing in a quality printer like the Epson EcoTank ET-7750 you can print to your heart’s content, whether it’s your favourite shot from a trip, some family snaps you’ve taken, or even work you are printing for a client. The Epson EcoTank ET-7750 is an all-in-one A3 printer/copier/ scanner unit that offers cartridge-

free printing with its easy-to-refill, five-colour inks, currently priced at £649.99. Set-up is simple and thanks to its eco design you can save money, as you fill the ink tank with bottles instead of traditional print cartridges – with the included ink you can print up to 3400 photos! The Epson EcoTank ET-7750 also features wireless printing allowing you to send files from smart devices using the Epson iPrint app.

photos are stored. Some people automatically back up to the cloud; which is great if you can remember your password, or know which folder that particular image was saved in. The important message is, if an image means something to you then print it; help it to become a photograph. Whether it’s just a standard 6x4 to go into a photobook or a frame, or something more

substantial like an enlarged print, a canvas or for those really special images, an aluminium panel. Tetenal are on a crusade to encourage people to print their lives rather than leave them lying dormant at the whim of technology. If you wouldn’t want to lose it, print it.

tetenaluk.com

epson.co.uk

Encourage your clients to print

something physical provides a joy that we’ve come to neglect. A Cewe photobook makes it quick and easy to print a whole host of images and collate them. With a wide range of paper types, layflat binding and highlights, hold your history in the palm of your hand… and showcase your work to your friends and family too. Cewe is Europe’s number one photo printing company and proud to host the CEWE Photo Award 2019 – the largest photography competition in the world.

cewe-photoworld.com

Online Picture Proof provides a one-stop solution for professional photographers, helping you produce a fantastic website to demonstrate your work to clients, complete with client galleries, simple online proofing, a fully functioning and easy to use shopping cart to make selling your images fast and easy, a mobile app and a selection of SEO and marketing tools to help you to grow your business. The system is fully customisable and very easy to use for photographers and for their customers. Best of all is Online Picture Proof's one-plan, one-price structure.

When you sign up, you will pay only £20 a month plus VAT and be able to use all of the premium features. There are no hidden costs, no set-up fees and the company doesn’t charge any commission on sales. Online Picture Proof offers the following services: • Beautiful HTML5, mobile optimised photography website.

Free SEO service from the dedicated SEO team. Marketing tools to help grow your business.

The system is fully customisable and very easy to use. There’s also a 30- days, fully functional, no obligation free trial, so you can see how the systemworks and compare this with any existing system you may have. No credit card is required for the free trial. onlinepictureproof.com support@onlinepictureproof. com 01223 636406

Photo mobile apps for your customers. Client photo galleries and shopping cart – no commission on sales.

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