THE EXPERTS
Adrian Roe, CEO of Norsk, director of Id3as
Fabio Gallo, general manager for Europe and Asia,Viewlift
VERITY BUTLER: Could you share some of the key lessons learnt from live streaming over the years? ADRIAN ROE: The main learnings I would take from my time with Id3as is to treat scale and reliability as first-class systems – to plan from the very beginning with those in mind. You need to be able to automate the ‘what- if’ scenarios when things don’t go quite right – as they might do in lab conditions where you wouldn’t want a human to have to get involved and manually fix it – because that simply doesn’t scale. JEAN MACHER: I concur with that absolutely. One lesson I learnt from large-scale sport events we’ve done like the Super Bowl, Olympics and World Cup is that live is different from other streaming workflows: it’s harder. If you think of SVOD and FAST, they have lots to do with preparing files that can be QC’d, then streamed to individuals. In live sports, you’re getting a live feed from the venue. That happens in real time and you have to deliver to many viewers. It’s not like VOD streaming where it goes to one person. If anything’s wrong along the chain, the blast radius in terms of impacted viewers is huge.
Jean Macher, senior director of global SaaS solutions, Harmonic
Scott Kidder, senior engineering manager, Mux THE MODERATOR
“IF ANYTHING’SWRONG ALONGTHE CHAIN,THE BLAST RADIUS INTERMS OF IMPACTEDVIEWERS IS HUGE”
Verity Butler, editor, FEED
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