Media tech business strategies are constantly evolving to keep up with broadcast trends. That leads to a stream of new partnerships – and these are the latest! INDUSTRY NEWS
WEST COAST BEST COAST M2A Media is expanding into the North American market, signalling the company’s increasingly international focus. Putting roots down in Portland, Oregon, M2A’s operations team will manage a new media control room (MCR), enabling them to further serve close to 25,000 live events every year. M2A now has MCRs in Portland, London and Dhaka, with teams in various time zones. This will allow them to respond to customer needs in real time. “Not only are we now closer to our customers on the West Coast, but also to key technology partners such as AWS,” said M2A Media COO, Leon Box.
FOR THE LONG HAUL ERA and Tedial recently announced a long-term partnership, in which ERA will deliver services through Tedial’s SmartWork media integration and Evolution asset-management platforms. By combining both companies’ unique capabilities, ERA clients will be able to access an all- encompassing service. “This is a mutually beneficial partnership that’s going to bring many exciting opportunities to both of our companies,” claimed Tedial’s business development manager, Manu Martínez Ruíz. The integration will make consumers’ lives easier, letting them be ‘self-sufficient and able to deliver managed services quickly and cost-effectively.’
ON THE DOCK The BBC and Dock10 have extended their multi-year contract, with Dock10 continuing to provide studio space, infrastructure and post-production services to the BBC until at least March 2027. Since 2011, Dock10 has helped the BBC create hundreds of programming hours. Dock10 has collaborated on both pre-taped shows like Blue Peter , Match of the Day and A Question of Sport , and live events like the investment in dedicated local resources to serve the needs of our partners and customers there,” commented Hénique. Biatturi and Gudino bring over 35 years LET’S GO LATAM VuWall has expanded its Latin American presence with the appointment of two new hires: Jorge Biatturi, sales director, and Diego Gudino, senior applications engineer. Both employees will ensure local sales and engineering support in the LatAm region and report to Eric Hénique, executive VP of international sales. “These appointments reflect the
of combined AV experience to VuWall, helping the company continue its innovation in visual solutions.
Olympics, Fifa World Cup and Children in Need. The company also contributed to the creation of BBC Bitesize Daily . “Over the last 11 years, we have worked closely with the BBC to grow and adapt our services in the fast-moving world of television,” said Dock10 chief executive, Mark Senior. “We look forward to supporting the BBC as they continue to make world-class content using our facilities.”
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