25 CORPORATE VIDEO FOCUS Broadcasting
STREAM ON VizrTV was trialled in late November and the stream included an address from Vizrt CEO, Michael Hallén
stream as a group. People working from home could watch on their laptops. We also had people watching it live from airports. Other people who weren’t able to catch the live stream watched on demand later.” The Bergen studio includes a full virtual set, using Viz Virtual Studio to add in AR graphics. The virtual set has multiple, ‘virtual’ video walls built into it, which are treated for the purposes of the broadcast as if they were physical video walls on the stage, able to display graphics or video, controlled by Vizrt Software. The production team uses a software-based switcher, called Viz Vector, which is based on NewTek technology. All the components are tied together using NewTek’s NDI protocol for IP-based video. The plan for Vizrt going forward is to try to have fun, while learning how to develop an effective, video-rich internal comms platform. It hopes to use more AR in the productions and to give its developers a chance to show off and experiment with
THIS IS GOING TO ALLOW THE R&D GUYS TO COME IN AND ACTUALLY SEE HOWTHIS STUFF IS BEING USED
things that might not be broadcaster-ready. “We hope we can use it as a play tool and learning tool for our R&D team,” says Webb. “The R&D teams are guys who don’t get out of their office much,” adds Chris Black. “They’re sitting there crunching code most of the time. This is going to allow the R&D guys to come in and actually see how this stuff is being used. They’ve already gotten a few ideas just from our first session.” CORPORATE IDOL The new studio will also be used for other business-building ventures, including ‘Viz University’, an online training resource to help Vizrt users build their skills as well as webinars and sales demonstrations. It can also be used as a testing ground and showcase for Vizrt partners, like camera tracking software developer Stype, to integrate and promote its products. Black is also looking to see how the set up can be rolled out to other businesses looking for the next step in corporate communications. For starters, he’ll be replacing the flagship Viz Vector graphics platform with the Tricaster Mini, a switcher newly released by NewTek aimed at the corporate and microbroadcaster market.
“Then it becomes something that is more palatable for corporations. If we can add something like that, with some very simple graphics, and have it easily tie into Microsoft Stream or another streaming platform, then it can become something easily used for corporate communications by industry.” spokesperson. As he focuses his attention on making sure the VizrTV broadcasts run smoothly, he will have to abdicate his role as Vizrt’s on-camera personality. As a result, the company has launched a ‘Vizrt Idol’ to scout it’s in-house talent for suitable hosts. “We’ve gotten a lot of submissions from all over the company. What we want to do is find a person who has the pieces of the talent there, a spark that we can see. And then we’ll get them public speaking classes and presenting classes and get them on the stage to be the new host for VizrTV.” Using video to build a brand has become essential for many businesses. It looks like those same tools can be just as effective when aimed inward. With real broadcasting tools used for corporate communications, it looks like people are finally going to get paid to watch TV at work. Black, trained as TV director, has also traditionally been Vizrt’s public
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