66 START-UP ALLEY BIGUMAKU
Words by Ann-Marie Corvin
This month’s survey of hot innovators features a mobile app for creating and sharing short animations, a tech service for mid-range and niche online video companies, and a second screen service for creating
truly interactive TV experiences
ON THE MOVE The team at BIGUMAKU combine their considerable experience to create the company’s apps BIGUMAKU
Mobile gaming is having its moment, thanks in part to the launch of triple-A gaming sensation Fortnite, which its publisher Epic Games released on console, iOS and Android simultaneously. East London-based BIGUMAKU is making the most of this new landscape. The mobile app company was spun out of kids’ gaming outfit Minilab Studios earlier this year by Chief Executive Alex Spiro and Creative Director James Wilson, with the aim of creating more complex ideas generated by its team of developers. “Some of our developers come from a core gaming background and really want to use their skills to work on mobile apps,” explains BIGUMAKU’s head of production Scott Cameron, who has himself worked for outfits such as EA and Rockstar, as well as smaller indie developers. BIGUMAKU’s first offering, released this June, is Muvimi, a mobile animation studio app for iOS that lets its users devise their own cartoon movies and avatars, which they can share across social media. Eight months in the making, Muvimi allows users to dress up actors, design sets, record movies and use the microphone to make their actors speak. “The voice recording sets it apart from
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