Photography News 96 - Newsletter

Datacolor

WINNER

SPYDER SENSE Datacolor's SpyderProof feature lets you compare monitor colours before and after calibration, to appreciate the differences – and with just one click. With the SpyderX Elite, you can even see images full-screen

must. Simply capture an image of the 24 or 48 coloured patches in each working location, then use them as a common thread for grading. An establishing shot of the SpyderCube can set white balance, exposure, contrast and more, across all images. Benefits stretch far beyond monitors. For display at camera club meetings and any other communal setting, the SpyderX Elite is capable of calibrating projectors, meaning images can be displayed in large format accurately on the screen. There are huge benefits for those who print their images, too. Digital and physical photos are distinct from one another, but any significant disparities between a print and on- screen image are likely, due to a lack of colour calibration. Avoid costly test prints, nail the edit from the get-go, and even utilise the softproof feature, to preview how a print will look when produced with specific printers, papers and inks. As a time-saver, cost-saver and doorway to better shared images, it’s no wonder so many users have found the Datacolor SpyderX Elite such a revolutionary tool.

“The SpyderX Elite is capable of calibrating projectors, meaning images can be displayed accurately” ease of use and advanced control. For quick, minor updates, there’s an automatic option. For more in-depth, personalised calibration, the SpyderX Elite package includes Expert Console – with virtually unlimited choices. The innovative StudioMatch feature offers sharing of settings between displays, to maintain uniformity. For ultimate consistency, external tools like the SpyderCheckr are a is precise colours, white balance and shadow detail. There’s even ambient light detection, which measures and assesses your working environment, to ensure returns are optimal. Software strikes a balance between

Director of sales and marketing Stefan Zrenner is one of many friendly faces at the company, shares what led to Datacolor’s success over the last ten years. “We live for colour and for our customers. That focus has kept the Spyder range constantly evolving, with the user in mind,” he explains. “We approach both products and services based on comprehensive customer surveys – all of that feedback flows into our development.” The necessity of tools like the SpyderX Elite is as apparent as ever, for Zrenner. “Photography is expensive. Every print costs money, and when you produce a photograph with colours that aren’t right, it’s a loss of income. A lot of time is invested in colour grading, but when it’s done on a monitor that isn’t calibrated, you’re only setting yourself up for more work down the line. So, calibration is integral – because it lets you make images exactly the way you want to.” Insider insight

spyderx.datacolor.com

Issue 96 | Photography News 31

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