ACADEMY MOBILE STREAMING
IFYOUWANT TO GO FASTER! STREAM
Mobile technology can give you the upper hand if you want to offer live stream services quickly and easily
WORDS ADAM DUCKWORTH, NEAL ROMANEK AND GARY ADCOCK
P rofessional filmmakers take pride in storytelling with great visuals, classy grading, tight edits, amazing dialogue and graphics that make a complete film. The planning, capture, editing and delivery take time to do well. But in such a fast-paced world, an increasing number of clients just want basic footage out as fast as possible and are happy to compromise on quality as long as it’s fast or even live. With the explosion of social media and broadband, watching live events has become an area of huge growth, but much of this is done in a very amateurish way, with commercial clients often using their social media intern armed with an iPhone to shoot wobbly, horrid footage that makes professionals wince.
increased, many clients are realising this wobbly phone footage is not the best way to represent their brand online. Lots are finally ready to spend the money and hire professionals with multiple streaming cameras, switchers and all the latest tech to get the job done properly. However, many companies are still trying to do it on a super-tight budget and are happy at single-camera work for Facebook or YouTube Live, but still want results better than the typical untrained smartphone- waving staffer can produce. We look at some of the latest smartphone technology out there that is used by professionals to make live content that can be quickly shot and edited on a mobile device. We also check out the smartphone that so many filmmakers have been yearning for: the Red Hydrogen One.
As this demand for live coverage of commercial launches and events has
PRO MOVIEMAKER SPRING 2019
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