35 XTREME Fortnite Summer Skirmish
ESPORTS HAS CHANGED THE WAY THAT PRODUCTION IS DONE. IT’SNOTAPPROACHED INTHESAMEWAY
of small broadcasters, events organisers and rights holders are bringing new life into outside broadcast. Responding to the need, CP Communications has established a new arm called Red House. The vertical is aimed at bringing traditional broadcast to tier 2 or tier 3 projects and small players broadcasting online. “How do you do traditional broadcast without that broadcast budget? These companies are smaller scale sporting events, at colleges, universities, high schools,” says Heitmann. “It’s also houses of worship or education. We want to bring them that traditional broadcast quality, instead of just setting up a single streaming camera. It’s multiple cameras with graphics and transitions.” Red House is launching three products, Cam Stream, Multi-Cam Stream and Production Stream, which are all designed to bring a broadcast solution to streaming. Each of the products is a software/hardware combination, which includes cameras and switchers, and is streamed with a technology powered by Mobile Viewpoint. “Mobile Viewpoint is our basic streaming engine. It’s also a bonded cellular product. So what we can do is come in, no matter where you are. We take Internet, bonded cell or even Wi-Fi and Mobile Viewpoint, and combine all three to send the stream back to our network operations centre and then
transcode it to the URL where you want to broadcast,” explains Heitmann. Red House has recently been trialled at the New York City Marathon, which included live streaming from three points along the race course, with video, audio and comms with announcers. The customer was IMG Media and was broadcast on the New York Road Runners Club and ESPN. Red House deployed four Smart cars, four motorcycles and even two POV wheelchairs outfitted with cameras and Mobile Viewpoint solutions. All signals were networked to CP Communications’ HD-21 RF truck and then passed on to the NEP ESU broadcast trucks at the finishing line, which produced the feed uplinks. “It’s getting easier to bring that broadcast production value to anybody,” says Heitmann. “It’s democratising the production process. Our goal is to level the playing field. If you have a product or a property and you don’t have a $100,000 budget, you can actually get your story out there to the masses for a lot less than that.” The Fortnite Summer Skirmish was an embodiment of the levelled playing field. Playing against serious world-class players, the first prize winner was a player called ‘Morgausse’, who was virtually unknown. He went home with a prize of $250,000. It seems skill and agility pay off both on and off the screen.
TESTING, TESTING Red House’s first test was live streaming from three points along
the New York City Marathon race course
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