INDUSTRY & EVENTS 73
Clearly, InfoComm Asia shouldn’t be viewed simply as Thailand’s AV trade show. It is the mid-year commercial bridge between Asia’s largest growth engines, a practical response to travel friction, while also being a gateway to south-east Asia’s rising-demand markets. Increasingly relevant in higher education, it sits squarely inside the world’s most important growth region for pro AV.
“InfoComm Asia is the place to be! If you are in the AV industry, you must be here. We’ve met with many consultants and integrators who help guide their end-user customers to make the right decisions on the choice of products, and lots of end-user customers who come with ready budgets,” enthuses Anand Hariharan, director and solutions engineer for Cisco.
With universities tending to act as early adopters and testing grounds for AV technology, once integrated successfully, these tools are seen to scale out into enterprise, healthcare, government and public venues later. A NETWORKER’S PARADISE Ultimately, the strongest of trade events are not always the biggest. They are the ones where the right people show up at the right moment. Infocomm Asia’s advantage on this front is connection density, with attendees comprising:
China suppliers Indian buyers ASEAN integrators Global brands University leaders Enterprise specifiers
Consultants and developers Government stakeholders
InfoComm Asia also serves as the annual flagship gathering for the AVIXA community in Asia. It hosts additional comprehensive AVIXA-led activities, including industry presentations, round tables, AVIXA Xchange LIVE, experiential technology tours and more.
Register for InfoComm Asia here!
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