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Regional Dutch broadcaster RTV Oost recently chose Sony’s Media Backbone Hive network production platform to deliver the flexibility required to meet the needs of a fast-paced content landscape. RTV Oost currently delivers news through a 24/7 online radio and television channel, a website (rtvoost.nl), its own mobile applications and several social media channels. The Media Backbone Hive platform and tools enable RTV Oost to support efficient creation of content for web, social and broadcast, so journalists can concentrate on the most important job of storytelling. “We first saw Hive at NAB last year and immediately knew it was a system that could move our operations forward,” says Jaap Hilbink, RTV Oost facilities manager. “We will be able to be much more agile than we were before, as we’ll have the ability to quickly ingest, share, edit and publish any content to any platform. This is particularly significant in today’s ‘always on’ journalism environment, where the appetite for 24/7 news and diversity of broadcast content means we need to be prepared to deliver content in multiple formats across multiple platforms.” Media Backbone Hive lets online, TV and radio news teams access shared content – any place, any time. Once material has been ingested, it’s available immediately to all team members, including mobile journalists and field-based reporters. Media Backbone Hive’s planning tools send assignments out to news crews or mobile journalists. Captured video content in any format is routed where it’s needed, with proxies available instantly to all users. Newsroom systems are continually updated, linking metadata to news content. Journalists can quickly search the entire newsroom system to find what they need, either archived content or material arriving right at that moment. Integration with Adobe Premiere is enhanced for
The National Library of Spain (BNE) is undertaking an ambitious digitisation project to save the Spanish history of moving imagery and sound. In 2018, BNE began digitising its collection of audio and video materials comprising more than 700,000 items. BNE partnered with media digitisation experts from Memnon, a Sony company that has been a leading innovator in the preservation of audio-visual heritage globally. After understanding BNE’s needs, Memnon created a portable, plug-and-play digitisation solution built on-site at the library. The project began with the ingest of about 11,000 items. While just a small slice of the total collection, BNE prioritised audio and audiovisual materials composed, written and performed by Spanish people as a reflection of Spain’s culture. All of the digitised material was on magnetic media formats such as cassettes and cartridges. The project aims not only to migrate from physical formats subject to degradation, but also entails the long- term preservation of the digital copies created. BNE will ingest all this material in its digital preservation system to ensure their usability in the future. Memnon has a proven track record with other prestigious organisations such as the British Library, the United Nations and national broadcasters, while building working relationships to create unique solutions. As a Sony Group Company since 2015, Memnon has been able to take that same caring approach to a global scale. Isabel Bordes Cabrera, head of the digital department at the BNE, described the importance of the relationship with Memnon: “The key advantage of working with Memnon is the expertise in mass digitisation of audio and video they brought. Without the human and technical resources they provided, the scope of the project would have been too big to handle for BNE, with the urgency and high level of specialisation this kind of collection requires.” Memnon is now available for small budgets with Memnon Box. Find out more at memnon.com
better exchange of project files and, via open APIs, news organisations can integrate Media Backbone Hive with their own tools and applications. On-
site, on cloud or hybrid, Hive helps make your news fast, and reach more audiences. Find out more at pro.sony/hive
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