3 WELCOME
GREAT CONTENT FOR KIDS ISN’T CHILD’S PLAY
Children and adolescents under 18 years of age account for an estimated one third of internet users around the world, according to a report by Unicef. In this issue, we look at content for kids and how companies are using streaming to reach a global audience of young internet-wise viewers. The Covid-19 crisis has meant an explosion in
EDITORIAL
EDITOR Neal Romanek +44 (0) 1223 492246 nealromanek@bright-publishing.com
STAFF WRITER Chelsea Fearnley
JUNIOR DIGITAL CONTENT WRITER Verity Butler
online viewing as families are stuck at home in isolation. YouTube has stepped up to the plate with lots of new, high-quality content – a lot of it produced by quality talent who are themselves stuck at home. In this dialogue about kids and content, safeguarding has to be at the top of the conversation. The tendency to think of children as a revenue source may not be the best model for creating a healthy life for the next generation. We talk to subscription service Hopster, which has tried to make education and child welfare a priority. Also in this issue, we check in on the state of machine learning (ML), which is fast becoming a practical tool for media and entertainment companies. ML is being deployed in the automation of repetitive tasks and in making technologically complex tasks more economical, but the vast data-crunching potential of it is still something we’re only beginning to discover.
CHIEF SUB EDITOR Beth Fletcher
SENIOR SUB EDITOR Siobhan Godwood
SUB EDITORS Elisha Young & Felicity Evans
CONTRIBUTORS Ann-Marie Corvin Nicole Kobie
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ASSOCIATE PUBLISHER Matt Snow +44 (0) 1223 499453 mattsnow@bright-publishing.com
NEAL ROMANEK, EDITOR
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DESIGN DIRECTOR Andy Jennings DESIGN MANAGER Alan Gray DESIGNER Man-Wai Wong
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Exercise your brainwithourmediatech crosswordon page 58. You couldwina limited-edition feedt-shirt!
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