FEED Issue 11

Updates & Upgrades NEWSFEED 7

MEDIAPRO LAUNCHESGLOBAL SPANISH-LANGUAGE ESPORTS PLATFORM

Spanish TV group Mediapro has launched U-Beat, a global Spanish-language esports OTT platform. Announced at the third Barcelona Games World, the U-Beat will be a global platform and will offer VOD and live content, viewable across multiple devices. U-Beat will have its own in-house production crew, and will offer viewers exclusive competitions and content

CSGO and Call of Duty. Content will also include competitions and events produced for the esports giant LVP (Liga de Videojuegos Profesional) – Mediapro acquired majority rights to LVP owners Fandroid in 2016. Live events will feature analysis by leading Spanish-speaking commentators such as Ibai Llanos, Ulises Prieto and BarbeQ. U-Beat is kicking off as a free service with a premium content model to follow.

from popular games including League of Legends, Clash Royale, Fortnite,

NINTENDO CALLS A TRUCE Whether it’s an amusing gif, a game play-through or a new Star Wars Bad Lip Reading, the amount of content generated from previously existing IP is vast and is a source of endless anxiety for rights holders.

Until now, Nintendo has chosen to deliberately restrict the use of imagery from its games solely to those online creators who had signed up for its revenue-sharing plan. This meant the average vlogger or gamer creating videos around Nintendo content was subjected to – sometimes threatening – legal action from Nintendo. From a rights protection perspective the Nintendo Creators Program seems like a sensible strategy, but in the real world of online content, it’s suicidal. Nintendo has finally decided that taking its fans to court is not in the company’s best interest. A statement on its website read: “We are humbled every day by your loyalty and passion for Nintendo’s games, characters and worlds, and respect that you want to be able to express yourself creatively by sharing your own original videos and images using content from our games.”

In its statement, Nintendo laid out some new guidelines:

• You may monetise your videos and channels using the monetisation methods...specified by Nintendo. Other forms of monetisation of our intellectual property for commercial purposes are not permitted. • We encourage you to create videos that include your creative input and commentary. Videos and images

or commentary are not permitted. You may, however, post game play videos and screenshots using Nintendo system features...without additional input or commentary. • You are only permitted to use Nintendo Game Content that has been officially released, or from promotional materials officially released by Nintendo (such as product trailers or Nintendo Directs).

• If you want to use the intellectual property of a third party, you are responsible for obtaining any necessary third-party permissions. • You are not permitted to imply or state that your videos are officially affiliated with or sponsored by Nintendo. • We reserve the right to remove any content that we believe is unlawful, infringing, inappropriate, or not in line with these Guidelines.

that contain mere copies of Nintendo Game Content without creative input

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