3 CLOUD FOCUS Wildmoka WELCOME
It’s another Sports Special! Woo hoo… huzzah…yawn… Every broadcast magazine does a sports special. They’re everywhere. You can’t throw a tennis racket in a fit of rage without hitting a sports special about the World Cup or Wimbledon… or the World Cup.
EDITORIAL EDITOR Neal Romanek +44 (0) 1223 492246 nealromanek@bright-publishing.com CONTRIBUTORS Ann-Marie Corvin, David Davies, Adrian Pennington, Robert Takata
So, what makes our special… special? There’s a revolution going on right now in the world of sports video content. Mega-events – like top-league championships or the Olympics – continue to chug along like the massive freight trains they are, always improving the viewer experience, always upgrading to the newest tech. But what’s thrilling right now are the niches – leagues, rights holders, local interests flying under the radar of linear broadcast who, until a couple of years ago, were completely unknown outside their own devoted fan base. In this issue, we look at how streaming technology is allowing these niche players to literally reach the whole world – and on their own terms. We talk with the American Ultimate Disc League, which has turned a niche sport reserved for colleges and beach parties into a major North American sports league, livestreaming every one of its matches this season. We go to Poland, a country whose streaming boom is just getting underway, and where Polish football is reaching new fans with new tech. We also visit Insight TV, which is creating stunning 4K content around mountain biking, kitesurfing, drag racing and high-risk adventure action. It looks like the future of sports is going to be more than just balls – and it’s going to be about the team next door. Your team. And maybe even you.
STAFF WRITER Chelsea Fearnley
CHIEF SUB EDITOR Beth Fletcher
SENIOR SUB EDITOR Siobhan Godwood
SUB EDITOR Felicity Evans JUNIOR SUB EDITOR Elisha Young
ADVERTISING SALES DIRECTOR Matt Snow +44 (0) 1223 499453 mattsnow@bright-publishing.com KEY ACCOUNTS Chris Jacobs +44 (0) 1223 499463 chrisjacobs@bright-publishing.com
DESIGN DESIGN DIRECTOR Andy Jennings DESIGN MANAGER Alan Gray DESIGNERS Man-Wai Wong Lucy Woolcomb Bruce Richardson
Testyour brainpower with FEED’s latest mediatech crossword puzzle. And enter towina new FEED t-shirt!
NEAL ROMANEK, EDITOR nealromanek@bright-publishing.com
PUBLISHING MANAGING DIRECTORS Andy Brogden & Matt Pluck
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