AGENDA
NEWS
The tech giant follows software rival Adobe with a new monthly subscription model A pple has been inspired by Adobe’s Creative Cloud software model with Apple Creator Studio, an all-in-one subscription that brings Final Cut Pro together with Logic Pro, Motion, Compressor and Pixelmator Pro plus new AI features and premium content in Keynote, Pages and Numbers. At £12.99/$12.99 per month or £129/ $129 per year, Creator Studio turns Final Cut Pro from a standalone editor into the centre of an integrated post-production ecosystem, and it also includes versions for iPads and iPhones. The standalone versions of the £300/$300 Final Cut Pro, £200/$200 Logic Pro, £50/$50 Motion, £50/$50 Compressor and £50/$50 Pixelmator Pro and £30/$30 Main Stage will still be offered, but will only work on MacOS desktops and laptops. A subscription to the full Studio model provides up to six members of your family access to the suite. There is discounted pricing for students and educators. If you already own a standalone Final Cut Pro, this will still be supported and upgraded for free. When Final Cut Pro X was launched in 2011, it cost just £99/$99
Apple bundles up Final Cut Pro
Maker tool uses AI to assemble quick edits automatically – a useful starting point for social cuts or fast client previews. Motion and Compressor are fully included in Creator Studio, encouraging filmmakers to lean harder into custom graphics, effects and delivery optimisation rather than rely on presets. Add Logic Pro for scoring and sound design and Creator Studio starts to resemble an end-to-end post suite rather than a bundle of apps. apple.com “Creator Studio starts to resemble an end-to-end post-production suite”
and has continued to be upgraded freely since then. With the new model, you can access other products in the bundle, such as Logic Pro, which is great for scores and sound design. The announcement coincides with a raft of upgrades to Final Cut Pro that are all about speed and discovery. Transcript Search lets you locate soundbites by just typing words rather than scrubbing timelines, while Visual Search allows you to find shots based on objects or actions across entire projects. Documentary and interview-heavy workflows stand to benefit immediately. Music-driven edits also get a boost. Beat Detection analyses music tracks and displays beats and bars directly in the timeline, making rhythm-based cutting far more intuitive. On iPad, the Montage
ACCESS ALL AREAS The subscription apps are made to work on tablets and phones as well as computers
STAYING AVID-LY AHEAD OF THE MIX
Avid has announced a series of faster and more connected audio workflows built for modern film and television production, with a particular focus on immersive formats, AI-assisted efficiency and deeper ecosystem integration. At the core of the updates is expanded, immersive audio support in the latest version of Pro Tools, so that it now enables workflows across Dolby Atmos, Sony 360 Reality Audio and UWA Audio Vivid within a single session. For productions working with multiple formats, it streamlines
delivery and reduces time spent managing parallel sessions. Pro Tools now includes AI-enhanced speech-to-text analysis for faster dialogue navigation, alongside Sound Flow macro support to automate repetitive tasks. These tools are specifically designed to accelerate workflows without removing creative control. Avid has also expanded its integrated partner ecosystem, allowing third-party tools and libraries to work more natively inside Pro Tools. For filmmakers, this
means fewer context switches between apps and faster access to sound libraries, instruments and processing tools during editorial and mix stages. avid.com
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PRO MOVIEMAKER
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