SOCIAL VENTURES
KisanHub is connecting these companies directlywith farmers, gathering all of the data tomanage the supply chain”
“This presents huge sustainability challenges. Consumers are demanding more information about how food is grown, and we have global challenges around land use, climate change and the impact of farming on the environment. There is no one solution to these problems, but KisanHub can be part of a solution, because we can help optimise use of water or chemicals, stuff like that. It’s a win from an environmental perspective and a win for consumers.” To serve these different customer groups, KisanHub delivers two different groups of data insights. Shende says, “For producers, we gather information
about where a farmer’s land is, which crops are planted and where. In our platform, this aggregator view allows you to look at all the farms supplying a company so you can manage the stock. We also provide farmers with agronomic tools such as satellite imagery, irrigation management and hyperlocal weather forecasts to aid their decisions.” Shende and KisanHub co-founder Giles Barker met on the Accelerate programme at Cambridge Judge Business School. Both have farming in their blood, while Shende can also call on his experience in engineering and software.
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