into account the project’s goals, timeline and budget. From there, they then aim to make achieving the creative vision as simple as possible, giving clients access to the stage and screen in creative development/pre-production. Finally, their ethos is to “never overstep the mark, as this is their project not ours. We’ll give advice and consultancy, but the decision and direction always sits with the client.” Looking ahead As VP technology advances, Chaundler thinks that the biggest disrupter on the horizon will be the interplay with AI, but always with human talent and creativity in the driving seat. “Anyone can master some prompts but you can’t beat 25+ years of experience in the industry and understanding the requirements and dynamics of the filmmaker,” he sums up. With budgets tightening and expectations continuing to rise, the pressure is on to find workable solutions for filmmakers. Quite Brilliant’s approach combines production prowess with cutting-edge tools, building workflows that are practical as well as technically ambitious. With its friendly and flexible approach, it’s the ideal partner for a smooth and successful collaboration.
CLUE IS IN THE NAME From pre- production to the shoot, the team at Quite Brilliant makes sure everything runs very smoothly
use AI in isolation, it’s always combined with other traditional VFX programs and workflows,” assures Chaundler. Regardless of the scale, all their projects include creative consultancy and VP support from development through to the shoot. Pre-production testing on the stage is a key part of that process. “There’s nothing worse than getting on set and the production not being ready, or the client, director or DOP having to worry about the on-screen content on the shoot day. Our job is to make sure everything from the VP side runs smoothly.” Ultimately, says Chaundler, it’s all about going above and beyond for clients. Even if they’re just hiring the stage, the team offers its full support with all the benefit of its experience. That begins with advising about the suitability of VP from the outset, taking
the environments via its Virtual Art Department. The studio is also the first to extensively use Chaos Arena, which uses the V-Ray render engine, rather than the Unreal Engine. “Not only are 3D assets a better quality, but we’re finding this workflow integrates better with VFX and post houses and the skillsets they have in-house,” explains Shaw. Alongside asset creation, the team is increasingly using LiDAR scanning to capture real- world locations, including large-scale commercial and public spaces. New tools, same support A big recent development has been the adoption of AI, which now comes into practically every conversation, says Chaundler. The team has developed workflows that circumnavigate issues with IP, and many of their projects now feature 100% AI backgrounds. “We don’t
Find out more at quitebrilliant.co.uk
51
DEFINITIONMAGS
Powered by FlippingBook