Photography News 117 - Web

DxO Labs

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Unlock your photography’s full potential DxO Photolab 7 offers advanced image editing tools without the hassle of a subscription world images, this technology ensures that even the most challenging photos – whether Exclusive lens softness compensation

AS A PHOTOGRAPHER, you need software that not only enhances your images but also provides the freedom to work without constraints. DxO Photolab 7 gives you just that by offering professional-grade tools without the burden of a subscription. With a lifetime licence, this powerful editor delivers cutting- edge AI technology, advanced colour science and unique lens correction features, all while keeping your images safe on your local device. Photolab 7 is nominated in the best image editing software category in the Photography News 2024 Awards, so we’ve put together five reasons why you should vote for it. No subscription, no compromises Say goodbye to the endless cycle of subscription fees. With Photolab 7, you pay just once for a lifetime of powerful editing tools. This method not only saves you money but also gives you complete control over your software, with updates and support that ensure your editing capabilities stay cutting-edge. Advanced AI for denoising and demosaicing Photolab 7’s AI-driven denoising and demosaicing tools are a game changer for photographers. Based on an extensive database of real-

DxO’s heritage in optical science shines through with its exclusive lens softness compensation feature. This tool specifically targets and automatically corrects any softness in your images caused by the lens, ensuring your photos are sharp from edge to edge. It’s like having a premium lens upgrade built right into your software. Best image editing software Photolab 7 has been nominated for best image editing software at the Photography News 2024 Awards, and it’s easy to understand why. Featuring a no-subscription model, advanced AI, privacy- focused processing, unparalleled colour science and exclusive lens corrections, Photolab 7 is the definitive choice for photographers who demand only the best from their software. Discover the power of DxO Photolab 7 for yourself by visiting the website for a free trial.

captured in low light or with high ISO – are transformed into crisp, noise-free masterpieces. The software intelligently reconstructs images, preserving details and textures while eliminating unwanted noise. Total privacy: no cloud computing In a world where privacy is paramount, Photolab 7 stands out by keeping your images safe. Unlike some competitors, DxO does not use cloud computing, meaning your images are never uploaded or used by DxO for any purpose. Everything is processed locally on your device, ensuring your creative work remains exclusively yours. Unparalleled colour science Colour accuracy and vibrancy are at the heart of every great photo, and Photolab 7 excels in this area. The software’s advanced colour science delivers true and consistent colour reproduction, along with precision controls and built-in LUTs, allowing you to achieve the exact look you envision. Whether you’re fine-tuning skin tones, adjusting for vibrant landscapes or converting to black & white, DxO’s colour tools give you unmatched control.

VIVID DETAIL With its superior AI-driven colour correction, Photolab 7 improves the accuracy of colour rendering, reducing the need for manual adjustments

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Issue 117 | Photography News 27

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