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SETTING UP A MIXING SUITE AUDIO SPECIAL
ADDING AN AUDIO SUITE If you’re a professional filmmaker doing your own editing it’s important to be in control of the audio, and a bespoke sound suite could play a crucial part
WORDS TERRY HOPE PICTURES GENELEC
London was set up last year, and its aim from the outset was to address the issue of editing from a real-world perspective. “Our core idea was to showcase the latest technology in a manner relevant to the way audio, video and post-production professionals work today,” says Andy Bensley, audio expert and brand manager for Source Distribution, a leading distributor of music tech. “We felt that creating a perfect space crammed with enormous main monitors would have little resemblance to places the vast majority of people work in. The question posed was could we take an odd space – the empty basement underneath our sales office just off Oxford Street – and make it work for audio, and the answer was a resounding yes.”
The problem is that it’s not just a case of learning the technicalities of editing audio: given time this is something most computer-literate creatives should be able to get their heads around. The added issue is that you need to be working with a highly accurate representation of the audio track and be confident that you are hearing an approximation of what their client and ultimate audience might also be experiencing. Just as you can’t edit visuals accurately on a non colour-managed, low-res monitor, so you can’t judge audio in an environment that’s not set up for optimum sound. It was with a view to showcasing exactly what could be done, given the right amount of planning and a realistic level of investment, that the Genelec Experience Centre in central
ilmmakers who want be in control of the entire creative
ABOVE The Genelec Experience Centre showcases editing suite technology.
process will generally be looking to carry out their own editing, since this is clearly an area that will have a massive influence on the final look and feel of a production. However, while working on the visuals might be well be within the comfort zone of many, tackling the audio side of things can be more of a challenge, and yet ultimately it has just as crucial a role to play.
YOU CAN’T JUDGE AUDIO IN AN ENVIRONMENT THAT’S NOT SET UP FOR OPTIMUM SOUND
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JANUARY 2018 DEFINITION
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