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The Vizrt Tricaster set-up enables switching between multiple cameras and media sources
time and bring their brand stories to life with stunning visual content.” VIRTUAL VENUES VR- and AR-based simulation training, virtual conferences and immersive product demos have found themselves increasingly integrated into the corporate sector – marking another significant shift in the ways in which businesses operate. Leading the way in the Italian market is Techstar. Founded in Udine, Italy in 2021, Techstar specialise in extended reality, industrial metaverse and AI solutions and work with renowned companies including the Italian Ministry of Education and Sky Italy. Techstar developed the first Italian metaverse platform designed specifically for the enterprise and industrial markets. “There are many great elements about our platform,” says Luca Griotti, Techstar chief operating officer. “Firstly, it works
Watts. “Features like live polls and real-time discussions foster active participation and deeper learning, and remote contribution solutions ensure seamless communication across geographies, keeping teams aligned and engaged.” Companies are increasingly using tools traditionally used in broadcast for numerous purposes, and Watts highlights several key examples. “To elevate internal events, for example turning town halls and leadership updates into TED Talk-worthy productions. Also, for enhanced training: creating on-demand, searchable training modules that cater to diverse team needs and lastly, to boost marketing efforts, producing professional-grade videos and live streams that resonate with audiences and elevate brand perception. With Vizrt, companies can turn everyday spaces into immersive studios, engage remote teams in real
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