8 NEWSFEED FEED Quarterly
YOU SHOULD THINK OF THE NEW FEED AS A QUARTERLY TRADE SHOW
FEED brand to extend its coverage with a wider range content in our print, digital and social outlets and bespoke content services aligned to each issue. BUT THE COVERS! I’ve been trying to keep it positive – this is a levelling up for us – but there is one thing we are sad about. The monthly FEED covers. FEED has become a chance for our formidable Bright Publishing designers to really show off. Man-Wai Wong is FEED ’s head designer and can illustrate ethereal concepts like latency and digital rights management in ways no one thought was even possible. But as FEED goes quarterly, we’ll necessarily have to reduce those 12 amazing covers per year to four amazing covers per year. Luckily, the quarterly issue will be much, much bigger than the old FEED , with plenty more opportunities for image-rich content. The new FEED will
be a graphics-intensive experience, using even more visualisation and illustration to educate and entertain in a way that we believe will be unique in the media industry. I’m aware that some people will miss the old monthly FEED . But please trust us when we say the FEED 2.0 is going to be something you’ve never seen before from a trade publication. We’ll continue to deliver the same great content you expect – detailed case studies, profiles of the latest start-ups, product news, provocative opinion and one-of-a-kind interviews. But on top of that we’ll be doing new and creative types of content in print, exciting new digital initiatives and our own live events. And there’s more that we can’t quite reveal yet. We so excited to share this next phase of our growth with you. This is a thrilling, dynamic and innovative industry and we hope FEED will continue to reflect that. The best is yet to come – for all of us.
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