The 2024 Paris Olympics may be over, but its many
memorable moments will live on for years to come. We reflect on a site visit to France TV and what we uncovered about the monumental demands of a home Olympics broadcast
Words by Verity Butler
O n an idyllic, cloudless August day in Paris, the FEED team joined other members of the press on a visit to France TV HQ, situated beside the River Seine – and not far from the French capital’s iconic Eiffel Tower – in the west of the city. The reason for the visit was that Belgian live video production expert EVS Broadcast Equipment’s 30th birthday appropriately coincided with this year’s Olympics. What with plenty of its tech in action across the games, it felt there was no better way to celebrate than to show off its slate of live tools hard at work for the host country’s broadcast. With channels offering more than 50 hours of live viewing every day, France TV was watched by almost 60 million French viewers. Across the two weeks of coverage, the network played a major role, offering a new service on France 2, France 3 and its dedicated online channel: France TV Paris 2024. These provided the perfect stage for all the athletes, medal winners and sporting events. Fully committed since the Olympic adventure began back in 2019, France TV helped with the run-up to the global event by producing news features and sports programmes.
A SENSATION France TV’s main building on the banks of the River Seine in the west of Paris
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