CASE STUDY VIRTUAL PRODUCTION
HIGHLIGHTING WHAT’S POSSIBLE WITH THE right blend of creative vision and technical innovation ”
SNOWED UNDER The Holiday Seasoning Spectacular, which follows an album of the same name, will air on NBC later in the year
A combination of Brainstorm’s InfinitySet with UE 5.3 generated the custom virtual environment for the performance. This hybrid set-up allowed real-time adjustment of backgrounds and lighting to create an interactive setting that would complement the stars’ enthusiasm. The UE 5.3’s advanced rendering capabilities, plus InfinitySet’s seamless integration, made it possible to create an immersive, realistic feel to match the show’s holiday aesthetic. The Holiday Seasoning Spectacular production team, led by Jesse Collins Entertainment, approached Broadley Studios with their vision for a holiday- themed environment with a vibrant style. Coordinating across continents, our team worked closely with our New York counterparts to ensure the footage blended seamlessly with scenes shot on location. From pre-production planning to final post-production tweaking, Broadley’s extensive expertise in VP allowed for efficient, flawless execution.
making instantaneous changes that respond to a director’s desired look and feel without having to rely on physical set changes. This flexibility is particularly useful for high-profile productions in which complex creative demands and busy timelines require swift adaptability. Beyond its creative advantages, VP technology aligns with our commitment to sustainable production practices. By reducing the need for physical sets and minimising resource use, top-tier production quality can be delivered while still keeping environmental impacts low. LOOKING FORWARD Jimmy Fallon’s Holiday Seasoning Spectacular will air on NBC and stream on Peacock; we’re thrilled to have been involved in unlocking the show’s festive spirit with our contribution to the set. Broadley Studios takes pride in bringing world-class technology to projects like this, highlighting what’s possible with the right blend of creative vision and technical innovation. For us, it’s all about pushing the boundaries of what VP can achieve – whether it’s for music videos, broadcast specials or unique projects like Fallon’s holiday show. This seasonal special is a reminder of the power VP technology holds and we look forward to seeing where it takes us next!
ADVANTAGES OF VIRTUAL PRODUCTION Broadley Studios has built up a
reputation for offering advanced green- screen capabilities – but this project truly demonstrated the expansive possibilities VP technology offers. With VP, we can adapt virtual environments on the fly,
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