MPTS PREVIEW INDUSTRY
On the show floor amaran (E45) Supplying lights for content creators, interviews, portrait photography and video production, amaran will be luring in visitors with its all-new amaran Pano series: two portable, full-colour panel light kits (the Pano 60c and 120c), both designed with mobile content creators in mind. The brand is also teasing some brand-new panel lights, specifically designed for desktop creators, YouTubers and streamers. STORM XT52; it’s the new flagship in its line of STORM lights and the brightest tunable white point source LED in the industry. More powerful than a 6K HMI – while weighing just 27.7kg – it features the revolutionary BLAIR light engine which delivers a wide range of excellent white light. It’s also the brightest light in the world to offer colour adjustability. Aputure (E45) Aputure will be showing off the Atomos (G60) Video tech innovator Atomos was the first-ever company to combine high- quality touchscreen monitors with removable storage and Apple ProRes
to dramatically augment almost any camera. The team has been on a bit of an innovation spree lately, launching ATOMOSphere, a powerful new cloud- based production ecosystem and membership platform that integrates with cloud-connected Atomos Ninja and Shogun monitor-recorders. Its A-Eye series is a range of AI- enhanced PTZ cameras designed for hands-free multicamera production. Also check out the TX-RX, a versatile 4K wireless video transmitter and receiver system used to enhance on-set video monitoring, and the brand’s new StudioSonic headphones. Blackmagic Design (H50) Blackmagic will showcase the URSA Cine 12K and 17K, two cameras on a mission to take large format cinematography to the next level with a new RGBW sensor delivering 16 stops of dynamic range, interchangeable PL/LPL mounts and pro- grade Lemo and Fischer connections. With 8TB of built-in high-speed storage and 10G Ethernet, handling massive files is easier than ever. Meanwhile, the URSA Cine Immersive is built for Apple Immersive Video, able to capture 90fps stereoscopic 3D at 8160x7200 per eye to a single file. Its fixed custom lens system ensures perfect alignment, while post-production is fully integrated into DaVinci Resolve, streamlining the Apple Vision Pro workflow for users.
leading content programme remain free. Not only are we delivering more vital content that digs under the headlines, but there’s more space for meetings, discussions and chance creative connections. For all the AI in the world, this is what the industry thrives on.” The show floor will be teeming with stands to check out, from studios such as 3 Mills and Blue Dot to camera makers, lighting companies, workflow solution specialists, VFX firms and industry bodies such as BECTU. New exhibitors this year include RED, Dizplai and Yamaha, while there’s also a host of top companies returning to show off their most recent innovations, such as Blackmagic Design, EditShare and Videndum, to name a few. Alongside the exhibition, visitors can access free sessions across eight theatres: AI, Audio, Broadcast Technology, Keynote, Production, Post Production, Virtual Production and the Media Technology Conference. We’ll definitely seek out Production State of the Nation (14 May, 10.30am), which will see senior executives from independent production companies gather to discuss the biggest challenges and opportunities shaping
TAKEN BY STORM The amaran Pano series (right) and Aputure STORM XT52 (far right)
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