The Insys VT solutions for Play Kraków is powered by the same AWS solutions, with AWS Elemental MediaConvert transcoding, Amazon CloudFront as the CDN, powered by compute in AWS Lambda. Video files are in Amazon S3 cloud storage. ACTIVE IN THE CLOUD Another collaboration has been with BeActiveTV, launched in 2017 by Polish fitness power couple, Ewa Chodakowska-Kavoukis and Eleftherios Kavoukis. As the online platform grew, Insys VT was brought in to give it a tech refresh, creating tools that allowed customers greater interactivity with the service. The new BeActiveTV was based on the Insys Sport system – a white- label solution created for personal
trainers, sports clubs, leagues, sports federations and associations, as well as sports broadcasters. BeActiveTV’s fresh look allows for easier navigating and better user engagement. It provides users with greater control over viewing, advanced search capabilities and an enhanced user experience – including graphics and video banners. Health-minded viewers can add selected content to favourites and pause them for continued watching later. Although the Insys VT toolset has been leveraged within Poland to create great value for consumers, the breadth of the company’s service is Europe-wide. Insys VT has helped the Austrian Parliament upgrade its live- streaming infrastructure to incorporate everything the cloud has to offer. It
has also supported the construction of OTT platforms for football fans in Greece and Portugal. The cloud allows content creation and distribution to go very deep or wide – or both – according to the needs at hand. Flexible and scalable cloud tools have allowed a host of Polish content businesses to take advantage of cloud-based video. With those tools at hand, new and better ways of leveraging content and serving audiences will reveal themselves on a continual basis. Providers will be ready to respond to challenges and opportunities ahead.
EVERYWHERE VOD solutions have applications in all sectors – sport to politics
THE CLOUD ALLOWS CONTENT CREATION AND DISTRIBUTION TO GO VERY DEEP ORWIDE – OR BOTH
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