BUSINESS & INDUSTRY It’s acquisitions galore this season. Discover how the changing industry landscape is set to bring big news in TV, translations, graphics and extended reality
CLOUD NINE Broadening its offerings in the cloud media processing sector, Telestream has revealed its acquisition of Emmy “Over Encoding. com’s 13-year history, the company has generated significant traction powering video supply chains for leading streaming platforms, content distributors and web- based VOD platforms,” says Dan Castles, CEO at Telestream. “Being cloud-native from inception, the technology fits perfectly within the strategic award-winning Encoding.com. direction at Telestream, to offer our customers the ultimate flexibility to meet their most demanding workflow needs across cloud, on-premises or hybrid environments. This acquisition, together with Telestream’s 25-year heritage of continuous media workflow innovation, cements our leading position across the entire VOD cloud media processing ecosystem.” Gregg Heil, Encoding. com founder and CEO, and Jeff Malkin, president, will take up senior positions at the helm of Telestream’s cloud initiatives.
NEW DISCOVERY
Video software provider Synamedia has obtained Utelly, a content discovery platform provider whose products are geared towards the entertainment industry. The move is expected to strengthen Synamedia Go’s services in this sector. Utelly’s offerings include metadata aggregation, search and recommendations, and content management and promotion. “Every day we hear from customers that metadata aggregation is an obstacle negatively impacting viewer engagement,” comments Paul Segre, CEO of Synamedia.
“Utelly was ahead of the curve in recognising this and developing a SaaS solution that enables end users to find content across aggregated TV and video services. Its AI- powered solution eliminates the complexity of combining data from multiple metadata providers. It’s a great addition to our Synamedia Go streaming platform.” By collecting data in real time from over 50 providers, pre-integrated with Gracenote, TiVo, IMDB and Netflix, Utelly simplifies users’ content discovery, unifying data and utilising AI to enrich sparse data sets.
GOING WITH THE FLOWICS
A new partnership has been announced that integrates Flowics Graphics and the TVU Producer production platform. Utilised in many verticals – from news to sports – TVU Producer’s cloud-based, multicamera, live production tool is a key component of workflow for both traditional and digital broadcasters. The pair- up will enable users to control Flowics Graphics directly from
the TVU Producer interface, making it possible to create graphic overlays and insert them into live productions – all without leaving the TVU Producer platform. “This native integration between TVU Producer and Flowics Graphics is a prime example of the continued improvements we’re making to this platform,” comments Rafael Castillo, vice president and
general manager for EMEA and Latin America, TVU Networks. “As the integration is natively run, Flowics Graphics users get to enjoy the same interface they’re familiar with. There is zero retraining or downtime. We’re thrilled to expand TVU Producer’s capabilities with the power of Flowics Graphics, particularly its approach of incorporating social media data into live remote production.”
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