Photography News 125 - Web

@photonewspn | photographynews.co.uk

ADVERTISEMENT FEATURE / 19

Holdan’s golden run hits five The top UK photo distributor is celebrating an incredible haul of Photography News Awards

There are champagne corks popping at British photo giant Holdan because a fab four of the products it distributes nationally have won in the Photography News Awards, as voted for by readers. To top it off, the fifth award is, unsurprisingly, the best photo and video distributor! Holdan might not be the first name photographers think of when it comes to great kit, but that’s because it works behind the scenes on sourcing and delivering a huge range of equipment to dealers and photographers. However, all keen image makers will be aware of the brands that it represents, such as Samyang, Atomos, Blackmagic, PGYTech, Accsoon, Elgato, Panasonic, Kondor Blue, Hoya, Cokin, Kenko, Slik and lots more. Holdan specialises in distributing a massive range of the very best imaging equipment to resellers throughout the UK and Ireland, and is often the brand at the biggest shows enthusiastically demonstrating its vast range of kit to image makers. Its expert staff know what is important to photographers and have the technical know-how to make sure they consistently deliver the latest and greatest equipment that can make a real difference. So let’s take a look at the fantastic five wins from Holdan in this year’s Photography News Awards. 1 Samyang Prima AF 35mm f/1.4 P FE The winner of best wide-angle lens offers the legendary 35mm focal length with a fast f/1.4 aperture and full autofocus for Sony E-mount. It’s the Samyang Prima AF 35mm f/1.4 P FE, and it is brilliantly versatile. It’s a great choice for everything from street candids and portraits to landscapes, and it’s amazing in low light. It is bitingly sharp wide open, thanks to its refined optical formula, and produces stunning bokeh as well as being compact and delivering natural colours. Also check out: Samyang’s manual focus lenses that bring total control to photographers as well as filmmakers with photo and cine options to fit lots of different cameras. 2 Panasonic Lumix S1 II Voted best video-focused camera, the Panasonic Lumix S1 II delivers a blend of resolution, speed and performance. Its full-frame sensor offers great dynamic range and colour, while advanced phase- detect autofocus improves subject tracking for both stills and video work. With robust in-body stabilisation, high-end video codecs and strong thermal performance to avoid overheating on long shoots, it’s a dependable hybrid camera built for creators working across photography and filmmaking. Also check out: Panasonic’s range that is vast, from the Lumix cameras to livestream-ready camcorders and PTZ

2

1

4

3

landscapes, seascapes and long-exposure work. Compatible with a wide range of lenses via affordable adapter rings, the P- series has a huge selection of ND, creative and graduated filters. It’s a cost-effective way to take full control in camera. Also check out: As well as accessories for the legendary drop-in filters, Cokin offers conventional screw-in filters for ND, UV, polarising and astrophotography. 5 Holdan It’s Holdan’s year, and this is well deserved for a company that goes above and beyond to get the best products to you. It delivers expert technical pre-sales support, with everything from specialist advice to the design of bespoke, end-to-end solutions. Complemented by value-added services including an evaluation demo programme, a dedicated service centre and enhanced warranty coverage. With skilled staff, demo opportunities and great after-sales service, plus a YouTube channel explaining its latest kit, Holdan continues its unwavering support for the photo and video industry.

5

units as well as lenses, flashguns, audio and lots more.

well as advanced timecode options. Plus, it has a great new trick of offering camera control from its touchscreen. Also check out: The Aussie brand that offers so much more than monitors/ recorders, so take a look at its production and editing monitors, audio kit, live switchers and lighting. 4 Cokin P-series The Cokin P-series remains a classic, flexible solution for creative photography and has been voted as the best filter system. Its square filter design allows precise positioning of graduated and special-effect filters, making it ideal for

3 Atomos Ninja TX Packing SDI and HDMI connections as well as Wi-Fi 6E, CFexpress Type B card support for up to 4K60p ProRes and 8K DCI 30p ProRes Raw recording, the Ninja TX walked away with the award for best on-camera monitor. It’s a super-bright, cloud-ready, five-inch monitor-recorder with pro-level tools that help get the shot right in camera and wireless updates as

Holdan specialises in distributing a massive range of the best equipment

holdan.co.uk

Powered by