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INSPIRATION / 15
BACK TO BASICS No dramatic production sets were used by Webb, just manual-focus cameras and the occasional use of reflectors or a single, continuous light
image reflects Lavazza’s exploration of life in Italy. What’s unusual is how no big lighting set-ups overpower the scene. Webb relies on available light, strong colour relationships and his ability to anticipate the unpredictable spark of real life. It’s a working method that reinforces how far patience and skill can go without excessive kit. The calendar’s creative direction, led by Armando Testa, references cinema, paintings and classic street
photography in the images, while trying to avoid clichés. The lesson is that you don’t need endless lights, multiple cameras or elaborate control to make work with a global impact. What matters is sensitivity to light, an understanding of timing and the confidence to let real moments breathe. Lavazza’s Francesca Lavazza says: “ Pleasure Makes Us Human celebrates photography as an act of attention, not excess.”
You don’t need endless lights, multiple cameras or elaborate control to create
work with a global impact
Bold 1963 image wins picture of the year!
SIXTIES SIZZLE The Leica Picture of the Year 2025 is this 1963 classic (above right) of the Puerto Rican Day Parade in Manhattan by Joel Meyerowitz
It’s not only global campaigns such as Lavazza’s that are relying on images based on the reality of street life but also major awards. Legendary street photographer Joel Meyerowitz won the Leica Picture of the Year for his iconic image Puerto Rican Day Parade , taken in Manhattan, New York in 1963. Meyerowitz, who was inducted into the Leica Hall of Fame in 2016, joins a distinguished lineage of past recipients including Elliott Erwitt, Ralph Gibson and Thomas Hoepker.
From early in Meyerowitz’s career, the winning image shows four women in a shop doorway on Fifth Avenue. Meyerowitz recalls: “I used the parades as a way to overcome my shyness. They were about the heat of the moment.” Born in 1938, Meyerowitz is widely regarded as a pioneer of colour street photography. Eighty-one copies of the winning photograph will be released in a limited-edition print, available to buy from Leica Galleries worldwide. leica-camera.com
FLOAT ON A small boat was as high- tech as it got shooting the famous 2026 Lavazza calendar
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