AI & THE CRAFT
pricing package based on a given user’s individual storage needs, with additional features costing a little extra. momentslab.com STRADA Released earlier this year, Strada is the ultimate collaboration solution for remote filmmakers, enabling streamlined access to even the largest video files. Replacing more traditional cloud storage and its associated costs, the platform lets teams access, playback and transfer files from anywhere, their own local hard drives included. The company’s goal is to create a global network to help working filmmakers simplify collaboration within their teams and save time and money. Strada has an extensive product roadmap. Soon, it plans to include timestamped commenting and a synchronous playback experience, letting filmmakers review media as if they were in the same room. Longer-term, it plans to launch AI features to transcribe and translate assets, add closed captions, tag and label content and instantly parse entire libraries of media. Strada offers three subscription tiers, so filmmakers can choose the one that best suits them. strada.tech ADOBE PREMIERE PRO Adobe Premiere Pro is vital for video editors, and now it’s packed with AI features that make cutting even easier. Generative Extend lets users add frames, extend clips and introduce or lengthen ambient sound. Other highlights include AI-based auto-translation in over 27 languages; Media Intelligence, powering Premiere’s search panel; AI audio tagging; automatic colour grading and correcting, including colour matching between clips; text-based editing to create rough cuts and more. As part of Adobe’s Creative Cloud, Premiere Pro uses Adobe Sensei, the company’s proprietary AI technology. All assistive AI features are included in a Creative Cloud membership, while generative AI features, like Extend, cost an additional fee for unlimited usage. adobe.com/products/premiere
captions, detect speakers and more. The audio editor AI stands out, which users can use to produce pro-grade mixes, remove background noise and reverb, isolate voices and introduce spatial audio effects. All of the above capitalise on the DaVinci AI Neural Engine, Blackmagic’s AI and ML-based model that underscores the entire platform. While the basic version is free to use, it doesn’t include the AI features. DaVinci Resolve Studio, costing £225/$295, has all the intelligent tools, as well as filters, plug-ins, high-res support and other useful elements. blackmagicdesign.com/products/ davinciresolve MOMENTS LAB Created with production companies, broadcasters and digital media
specialists in mind, Moments Lab is an AI-powered parsing tool that allows users to find any moment in any video in mere seconds. The AI Discovery Agent enables productions to instantly surface entire scenes or seconds-long clips, while its MXT technology summarises, categorises and tags videos, using facial recognition to pinpoint who appears on-screen. Other key features include Smart Collections for quicker content retrieval, AI fine-tuning to better recognise talent, soundbite detection to pull out the punchiest quotations, an editable thesaurus for unique vocabulary, plus analytics and portable metadata. Embraced by companies including Banijay and ITN, Moments Lab can also integrate existing production tools such as YouTube, AWS or LucidLink. After a seven-day trial period, the Moments Lab team suggests a bespoke
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