55 START-UP ALLEY HECAS
In the meantime, two further HECAS products are set to debut this year. First up is the MLS Cloud engine, which acts as a streaming server. “MLS Cloud will provide services that customers can use as needed on a cloud-based basis. We are preparing Amazon Web Service as our first target environment and plan to launch it soon after testing,” Cho reveals. The firm is also working with a TV
manufacturer to port its MLS player into Smart TVs so that viewers will be able to enjoy the same ultra-low latency live streaming experience. In addition, according to Cho, HECAS is collaborating with SK Telecom on developing experimental services such as a 360 live video service. She adds that providing key dierentiators to operators such as low latency, playback synchronisation and
interactive services will eventually enable them to create premium subscription models. “Mobile content will soon be able to play at the same quality as the TV. This will bring operators new revenue models. For example, in order to use real-time live streaming service for sports content such as MLB, there will be premium subscription and service providers and sports leagues will the share profit,” concludes Cho.
REAL TIME COMMS
HECAS solves the synchronisation issue so viewers will see the same content at the same time
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