FEED WINTER 2021 – Web

THETECH VENDORS

Brandon Cooper, president, First MileTechnologies

PETER SYKES: At Sony, we’ve been monitoring conversations for a long time, and it’s clear there is a big industry shift and focus on sustainability. Media and entertainment companies, and people in that space, are trying to find out the impact of their operations throughout supply chains. And they’re looking at how to increase transparency and the sustainability credentials of everyone they’re working with. The conversations are wide-ranging. A lot of industry bodies are examining this on behalf of their members – whether they’re producers, media, companies, technologists or vendors. It’s a very intense discussion at the moment. BRANDON COOPER: What we’ve seen in Canada is a real push towards sustainability. We even had a VP of sustainability when I was working for William F. White years ago, one of the largest rental companies across Canada. And Sim, who provide cameras and generators, are offering electric power sources. Technology vendors in Canada are seeing this as an opportunity to contribute, to help the industry scale back – on its waste, energy usage and in a host of other ways. And you see productions coming to vendors, too. Asking for help with their initiatives to get to net zero. There is also huge support from the CMPA (Canadian Media Producers Association) and other organisations taking these important aspects into consideration. LIAM HAYTER: Especially over the last 18 months, a lot of our customers realise the days of moving around big, heavy broadcast equipment NEAL ROMANEK: You all work with a variety of content producers, broadcasters and fellow technologists. What have they been saying about sustainability? How high is it on their agenda?

Liam Hayter, senior solutions architect, NewTek

Ian McDonough, CEO, Blackbird

Peter Sykes, strategic technology development manager, Sony THE MODERATOR

Neal Romanek, editor, FEED

feedmagazine.tv

Powered by