G-TECHNOLOGY ADVERTISEMENT FEATURE ABOVE The G-DRIVE mobile SSD is available in 500GB, 1TB and 2TB versions and is compatible with USB-C, USB-3.0 and Thunderbolt 3 computers. As it’s an SSD, it has no moving parts, making it less vulnerable to impacts or vibration
IMAGES Aaron Lieber likes to shoot in 72fps as it offers a lot of creative leeway, but it creates lots of data – however, this isn’t a problem for his G-Technology hard drives
of its drives to RAID 5 redundancy, giving Lieber the peace of mind against accidents without sacrificing the performance required for editing. Ensuring reliability, he says, should always be top priority, because a professional can’t function effectively if they are worrying about data loss. Right after reliability comes speed. Lieber takes ample advantage of the G-SPEED Studio XL’s 20Gbps Thunderbolt 2 connection– amust, he says, for handling multistreamHD projects. However, whether for ingestion, editing or backup, this upgrade has takenwhat used to be a bottleneck in Lieber’s storage bandwidth and pushed his workflow’s congestion point back on to his editing workstation. Tasks that took hours have now fallen tominutes. Keeping focus close Asmuch as Aaron Lieber enjoys the G-DRIVE ev and G-SPEED Studio XL workflow, he’s been riding the tides of filmmaking long enough to know that he will eventually needmore. At his current rate of data accumulation, he will need another G-SPEED Studio XL soon. He’s also looking forward to upcoming solutions in the Evolution Series that will increase his efficiency in the field. Lieber feels confident in G-Technology to deliver. “I’ve had a variety of other drives,” he says. “I like the look and feel of G-Technology, of course, but somehow they alsomanage to keep a really high standard of quality while remaining affordable. I’ve never had a G-anything go bad. Other drives, yes, but not G-Technology. That’s ultimately what it comes down to.” Lieber also appreciates the simplicity of G-Technology solutions. While he’s no stranger to the technicalities of filmmaking,
Rather, he has the time to amass terabytes of fresh content. Only once he returns home does Lieber leverage the last major benefit of the Evolution Series: the speed of Thunderbolt connectivity. Even if he doesn’t have colleagues breathing down his neck for dailies, Lieber still has a business to run, and time spent waiting is still lost productivity. By plugging his ev drives into their Thunderbolt-based G-DOCK ev, Lieber can ingest in hours what would have potentially taken days with a slower connection, and the editing race can begin. Ocean-sized storage Since 2010, long before becoming a G-TEAM ambassador, Lieber made G-Technology his go-to brand for storage. Other storage labels have come and gone, but the end result is that his office now boasts over a dozen G-DRIVE units. Sizes range from 1TB to 8TB. In essence, each drive became a sort of time capsule for his work. Lieber would use a USB drive for backup until its capacity was filled, then he would slap a label on it with a date range and start filling a newdrive. As somany other businesses have found, this ‘time capsule’ strategy barely works. Too often, the backups feature no RAID protection or other forms of redundancy, so if he were to lose a drive somehow, the data on it would be gone forever. He acknowledges that his past decade has been a formof storage Russian roulette. Even if, as he puts it, “G-Technologymakes its drives to be business-grade, not the usual consumer stuff”, the laws of probability can’t be skirted forever. Safe practices dictate a better long-termbackup approach. Lieber invested in a G-SPEED Studio XL. Sporting eight 8TB Enterprise-class drives, the 64TB G-SPEED Studio XL dedicates one
he has no patience for having to read manuals. With G-Technology solutions, he says: “I just turn it on, and it works – fast.” Simplicity, reliability and speed allowLieber to keep his attention off the mechanics of his business andmaintain focus on his creative flow. He surrounds himself with partners who share the same priorities and strive to do his job better. “Out of all the brands I see, G-Technology is always pushing innovation,” Lieber insists. “It’smaking newproducts to helpmanage thesemassive footage collections while you’re on the road. Yes, its products can help big filmmakers, but it also cares about small filmmakers. It’s asking the right questions and creating solutions to solvemy problems.” Aaron Lieber is an award-winning surf cinematographer and filmmaker based in Oceanside, California. He works with the world’s best athletes including John John Florence, Kolohe Andino, Mick Fanning, Bethany Hamilton, Rob Machado, Carissa Moore and Alana Blanchard. lieberfilms.com AARON LIEBER Surf cinematographer and filmmaker
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