EXPERIENCES
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Immersive
Group sessions are an excellent form of team-building
technology is going to get more affordable, powerful and – from a practical perspective – lighter”
“If you’ve never experienced VR before, you’re not alone, as 90% of our visitors haven’t either,” claims Vindevogel. The Park VR is designed for (almost) all ages, with seven years old being the minimum cut-off and 30 being the customer average. Though it markets itself as a destination for school trips and youth groups, The Park is suited to birthdays, team-building exercises, stag and hen parties – any kind of social event. Certain locations and activities are wheelchair- friendly, so those differently abled can still enjoy what VR has to offer. The beauty of AI and XR is the ability to be tailored to each individual or situation – meaning that each visit to The Park VR will stand on its own. For example, with NanoClash Focus , “operators can set the amount of rounds and durations per session, or even adjust it live,” explains Vindevogel. “It could be set to a shorter time frame with more rounds to better suit someone with less experience.” And, because NanoClash Focus also integrates AI-generated avatars, visitors can participate as a different player each time so the novelty never wears off. FUN OF THE FUTURE Thanks to companies like The Park VR, the future of entertainment looks increasingly virtual. Vindevogel predicts that “immersive technology is going to get more affordable, powerful and – from a practical perspective – the hardware will get lighter. For location-based entertainment, these factors combined enable a future where experiences will be more immersive and comfortable – just like wearing a pair of glasses.” This, he thinks, will lead to increasing engagement from broader audiences. Vindevogel is not the only one with an eye towards what’s coming. Just last year, “Apple entered the space with the launch of its headset, the Vision Pro, which created a new category for extended reality,” he argues. “Apple is just one of the key players alongside Sony, HTC and Meta, who are continually innovating and improving the quality and comfort of VR headsets – and are looking for new ways of entertainment for users.” The Park VR and many other LBE organisations rely on developers and manufacturers to support their business operations. This year, Vindevogel expects
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