EXPERIENCES
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we interact with media. “Throughout my career, I have worked at the crossroads between technology and entertainment, experimenting to discover how tech can enhance the user experience,” he begins. “The story of The Park VR began around 2017, after discussing what the future of entertainment would look like – and the exciting possibilities in different domains.” Now, The Park considers itself an entertainment company that ‘connects people through immersive experiences in VR’. With 13 locations around the globe – including two in the UK – The Park VR caters to ‘groups of all sizes and people of all ages’. OPEN TO ALL The Park VR offers seven location-based experiences (LBEs) to visitors – whether they be a family with children, a group of friends or a team of colleagues. “Our overall goal at The Park VR is to create entertaining, interactive and inclusive experiences for all groups and ages, not just gamers and tech enthusiasts,” states Vindevogel. The LBEs range from VR-enhanced escape rooms all the way through to free-roam battles and rescue missions, each lasting around an hour. Ideally, there’s something for everyone within The Park’s portfolio. The newest launch, titled The Break-In , is a VR escape room which integrates AI-generated art. Released in October 2023, the LBE “immerses teams of two to eight players into a fully interactive and personalised story,” according to Vindevogel, “regardless of how many times they take part. On arrival, players will answer some questions as a team, which will dictate what the artwork looks like when it’s rendered in real time.” Another escape room, aptly named Don’t Scream , combines visuals with auditory tracking technology to measure each player’s ‘audio output’ – or the number and volume of sounds (screams) they make. This software is an apparent first for VR LBEs, resulting in a ‘uniquely
Our overall goal at The Park VR is to create entertaining, interactive and inclusive experiences for all groups and ages, not just gamers”
First-time users can rest easy, as staff will be there to offer assistance when necessary
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