ROE Visual brings your favourite live performances to life with stunning visuals and a dynamic atmosphere
Metallica rock the stage with thousands in attendance – their electric performance aided by ROE
For the Eurovision Song Contest, hosted in the UK’s Liverpool Arena, the team implemented seven of ROE’s Black Quartz LED towers. The results “made for a sharp and vibrant display that could be appreciated both within the venue and watching on TV,” states Graham Miller, head of music and entertainment at Creative Technology UK. The 2023 MTV Video Music Awards – which were hosted in the Prudential Center, Newark, New Jersey by Nicki Minaj – featured performances by Olivia Rodrigo, Lil Wayne, Doja Cat, Shakira and more. The backdrop took the shape of an astronaut’s helmet, a relaunch of MTV’s vintage imagery. This year’s awards raked in 3.92 million viewers total, all of whom enjoyed ROE’s technical contributions. Last winter saw the 65th Annual Grammy Awards, arguably the biggest night in the music industry. The awards, located in Los Angeles’ Crypto.com Arena, borrowed ROE’s BP3 and CB3
panels to create an oval-shaped visual display. Again, the ceremony saw the industry’s biggest stars, including Jay-Z, Sam Smith and more. Covered by CBS and Paramount+, viewership surpassed that of the VMAs, landing at 12.4 million. New year, same standard As we welcome in a new year, the live events industry will see increasing spectacles as consumer demands evolve and productions continue to innovate. ROE remains at the forefront of technical transformation, helping to reinvent the visual identities of various events and bringing on a range of new clientele. Across live music, theatre and TV, ROE has shown a commitment to true visual excellence via cutting-edge products and solutions. “We can’t wait to see what another year will bring,” shares Kuo. “It’s an exciting outlook!”
Experienced in all areas of live entertainment, it provided visuals for stage performances like musicals and operas. Each show was tonally unique, with Back to the Future: The Musical borrowing its look from the original 1985 film. The Ring Cycle employed a fiery backdrop, while Awakening graced Wynn Las Vegas’ 60ft, 360° prismatic stage with contrasting images of light and darkness. Talking TV Each year sees the return of televised events like the MTV VMAs, Grammys and Eurovision Song Contest. ROE enabled the look and feel of these annual occasions, complete with presentations, performances and pans to the audience. Unlike regular concerts and festivals, televised events require an additional consideration: how will the LED screens appear during a live broadcast of the event?
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