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Renowned director and cinematographer JimGeduldick specialises in the virtual production and mixed reality technologies currently redefining today’s film, TV and experiential markets. vimeo.com/filmbot JIM GEDULDICK Director and cinematographer effects and shooting scenarios related around virtual reality, volumetric capture andworking with digital cinema camera systems like Red, Phantomand all the other heavy hitters.” For Geduldick, the storage he picks for a job ismuch like the camera system. Both are essential, must be selected to fit the work at hand andmust deliver the utmost in performance and reliability. The need for data preservation that originally drove him to adopt that early G-RAID devices carries on over a decade later. In addition to a considerable collection of G-DRIVE and G-RAID drives, Geduldick now relies heavily on the ArmorLock encrypted NVMSSD and the G-SPEED Shuttle, as well as the tough yet convenient modularity of the Evolution Series accessories. As Geduldick pushes the boundaries of mixed reality, virtual production and traditional production, he anticipates keeping G-Technology at his side. “G-Technology drives have been a key component of my career,” he says. “The product line has grown right along withmy knowledge and ability. I don’t knowwhere I’ll be five years fromnow, or what kind of crazy visual worlds I’ll be capturing, but I’m confident that G-Technology will still be there delivering the speed and reliabilitymy work requires in any environment.”
“G-Technology drives just becamemy go-to”
technology was finally allowed to run free. However, swan diving into the uncharted waters of shooting virtual and augmented reality content didn’t mean being stupid and taking unnecessary risks. Geduldick’s job had himdeveloping and promoting new ways of developing immersive content. That meant cultivating a toolkit sufficient for enabling such cutting-edge work. His background gave him the knowledge needed to optimise his storage strategies for that exponential leap in data and employ that storage in reliable, efficient means. In 2004, as Geduldick recalls, he had a collection of external hard drives froma prominent vendor. Several of themcrashed during a single project. A colleague referred Geduldick to aman named Roger Mabon, who had just purchased the rights to a two-drive RAID 0 product fromAvid. That product went on to become G-Technology’s first G-RAID. Geduldick tried it andwas hooked. He’s been a devoted user of cinematographer, and in visual effects and editorial, I took the connection to G-Technology along withme,” Geduldick says. “At the different studios and freelance jobs I’dwork in, G-Technology drives just becamemy reliable go-to. These days, I travel with at least four portable SSD drives. Obviously, the SSDs are a godsend for working with high-resolution andmulticam imagery, especially with complex visual G-Technology products since. “Asmy career progressed as a
Geduldick. “I could build out post and visual effects pipelines for editorial broadcast features, documentaries, things like that. I knewFibre, RAIDs, SCSI, eSATA. It was that understanding that helpedme as a filmmaker, editor and VFX artist.” Balancing on the edge JimGeduldick knows where he wants to go, and he’ll get there through trial, error and grit. His quest tomaster all facets of digital video production led him through a long string of companies ranging fromhis firm, Visual Collective, through the likes of foreign car manufacturers, engineering software, computer technology and action cameras. With action cameras, Geduldick’s propensity for blending video with next-gen
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ABOVE Jim Geduldick relies heavily on G-SPEED Shuttle devices, as well as G-RAID drives, for his work
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