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PICKLEBALL PARTNERSHIP Hawk-Eye Innovations announced a partnership with India’s World Pickleball League in order to help enhance officiating technologies for its inaugural season. This technology is now being used to guarantee fair and accurate officiating in pickleball, as well as enhancing the experience for players, officials and fans. Digital Projection’s M-Vision 27000 WU laser projector has delivered projections for Paris Basketball’s first match within the top-flight international Euroleague championship. In collaboration with distribution partner, Etha International, video mapping specialist Doxa Vision deployed four projectors to illuminate the interior of the Adidas Arena. STRONG STATS FOR LEC The League of Legends EMEA Championship (LEC) concluded its 2025 Winter Split with the seventh-most-watched LEC event in history. Data from Esports Charts reveals that the grand final, a face-off between Karmine Corp and G2 Esports, achieved a peak viewership of 830,869. The Women’s Tennis Association recently underwent a rebrand, launching a short video relating to the update. Created by Brothers & Sisters Sports Club, the 30- and 60-second ads will air on TV and online, showcasing the tennis court as a stage for top athletes to shine. The launch aligns with the WTA’s rebrand, led by WTA Ventures in partnership with ChapterX and Nomad Studio. WTA SERVES CHANGE SLAM-DUNK VISUALS
Thai VAR scores an upgrade
ppear has been selected by I- Sport to implement
room where assistant referees analyse the footage. Ensuring real-time accuracy and uninterrupted availability of these video links is critical, as VAR decisions are often required instantly to maintain the flow of the game. “For centralised VAR,” said Supavas Prohmvitak, general manager at I-Sport Company Limited, “precise alignment of camera and video delivery feeds is crucial, and Appear’s technology delivers this with exceptional reliability. The platform supports the requirements of a remote VAR operation through its superior technology and low latency for timely refereeing decisions.” all committed to advancing the commercialisation of XR sports services. Every member is important for how we shape our end-to-end experimentation framework and how we lay the foundation for scalable technology and sustainable XR business models.” The new members include E1 Series, Deutsche Telekom, Xreal, Ateme and Skyrim.ai. The alliance aims to accelerate knowledge gathering, technological advancement and time-to-market for XR sports services, plus gather and share knowledge across the globe.
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a new centralised model for delivering VAR content to and from its Bangkok centre. This supports live coverage of the Thai League 1 and League 2, shifting from on-site to centralised VAR production. To facilitate this shift, I-Sport has adopted Appear’s platform to manage delivery of its VAR feeds. The VAR system plays a vital role in reviewing key moments during live sporting events. It demands split-second synchronisation between cameras on the field and the centralised video operation
he XR Sports Alliance (XRSA) has announced its first cohort of members XR Sports Alliance’s first cohort is formed T
– including Deutsche Telekom, E1 Series and AR glasses global market leader Xreal. Launched last year, the XRSA was founded by Accedo, a global provider of software and services for video streaming together with Qualcomm Technologies. Michael Lantz, CEO of Accedo, commented: “The XRSA was born from a shared vision. Our ambition is to build a powerful collective of passionate leaders and experts from both the sports and XR industries,
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