DEFINITION August 2022 - Newsletter

METAVERSE ROUND TABLE INDUSTRY.

London’s Soho as it was in the fifties, or explore any one of the amazing worlds we’ve created for other productions in the past. The delivery of interactive experiences related to films could be a great extension to today’s linear storytelling. Of course, many new kinds of actions regarding that content will also be possible. JEREMY HOCHMAN: With hundreds of cameras providing constant 360° capture, you can imagine a new form of media in which the viewer navigates the camera at any moment. In a way, this is like video games today – but there will also be a need for various levels of engagement. Certain audience members may want to constantly drive the camera, whether wearing a headset or having a controller in hand. Others will want to simply sit back and enjoy. So, I can imagine

different versions of content, similar to the director’s cut of a movie, in which a variety of perspectives give scenes alternative meaning. MARCUS BRODERSEN: The initial change is that the experiences and content will be more interesting and relevant, regardless of how it’s consumed. Secondly, it will meet the viewers’ demands for quicker turnaround time on production, with live or near-live content creation. In the longer term, the content will allow the viewer to participate at a level that is appropriate for them. We already see interesting examples of this in game streaming platforms, and that type of crossover will have a natural place in VP-based content. We will eventually have ways of consuming content that are better than a flat screen. Then, the content will blend with our physical environment.

“The content will allow the viewer to

participate at a level that is appropriate for them. We are already seeing interesting examples of this in game streaming platforms”

45. AUGUST 2022

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