Definition April 2024 - Newsletter

WELCOME

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42 STUDIO SPOTLIGHTS We take a look around some of the world’s most incredible VP facilities – join us! 48 AWARDS The first-ever Definition Virtual Production Excellence Awards have arrived. See who came out on top 56 NO WAY UP Dimension Studio and DNEG team up on a gripping VP plane crash scene. We find out more Marcus B Brodersen from Pixotope looks at the radical power of VP in weaving narratives 59 TRANSFORMATIVE STORYTELLING 62 SPEAKING VOLUMES Looking to boost your skills and thrive in VP? Check out our guide to the leading training hubs 67 SWEET SUCCESS Ivan Gradinarov, CEO of Ten Dots, discusses his studio’s work on a commercial shoot for Pastiglie Leone Carl Noble, manager of Scan Pro Graphics, talks rendering 71 SYNCHRONISED RENDERING 75 WOMEN IN VP Christina Nowak, co-founder of WiVP, tells us about her new initiative – and why it’s so essential INSIDE THIS ISSUE…

W elcome to The Virtual Frontier , Definition ’s deep dive into the dynamic world of virtual production. With the VP market projected to skyrocket to $7.13 billion by 2029, this revolutionary technique is maturing and moving decisively into the mainstream – no longer the reserve of major studios or elaborate, top-end productions. The learning curve can be steep for newcomers, but thanks to the efforts of some incredible training hubs around the world, it’s becoming more accessible than ever. We round up the best over on page 62: an essential read if you’re looking to upskill for a career in VP. Inside this issue, we also hear from industry leaders including Pixotope CEO Marcus B Brodersen; Christina Nowak, co-founder of Women in Virtual Production; and Scan Pro Graphics’ Carl Noble – each of whom share their insights into how VP is evolving and where we’re headed. There’s a look behind the virtual scenes on productions including No Way Up and heist drama Berlin too, plus we explore some of the world’s most impressive VP facilities over on page 42. Excitingly, this supplement also sees the launch of the inaugural Definition Virtual Production Excellence Awards, a celebration of the visionaries shaping the VP landscape and the future of filmmaking. Enjoy! READY FOR THE VIRTUAL FRONTIER?

ON THE COVER On set for Chemical Brothers’ Live Again promo at ARRI Stage London. © Will Case, Creative Technology

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