The main OBS media server is hosted in a cloud, run by Chinese tech and commerce giant Alibaba,
a multi-angle video feature available to golf fans at the Kasumigaseki Country Club, also delivered over 5G; and a 50m-wide screen broadcasting 12K resolution footage of the sailing events which, in the past, spectators had to watch with binoculars. DATA-RICH ANALYSIS “While the ambience within the venue certainly enhances the broadcast of the Games, it does not define it,” defends OBS marketing. “Athletes will always be at the heart of our coverage – and conveying their emotional journey to the fans at home is at the forefront of all our efforts.” To that end, the use of data from athletes and
FUTURISTIC OBS is hoping Tokyo 2020 will become a facilitator for more cloud technology
enabling rights holders to access media, rough
edit, and download multiple formats and profiles. It is not clear how many broadcasters actually used this, with some of the biggest (like NBC) perhaps feeling that cloud is not quite ready for live prime time. “In terms of broadcasting, it is still early
days in the full change to cloud technology, and Tokyo 2020 marks a first step,” Exarchos admits. “The Beijing 2022 Winter Olympics may then become a facilitator for its wider use.” The absence of cheering crowds in venues was an outcome the host broadcaster didn’t anticipate. Plans to replace a lack of noise, with clapping and cheers made by OBS crews themselves, came together at the very last minute. Artificial sound and CG crowds (of the type used to augment some sports last summer) were discarded as too complicated – and inauthentic – to introduce so late in the day. Also vastly reduced, if not altogether abandoned, were technologies aimed at giving spectators a more immersive experience. This included wearable glasses at the swimming, which would have delivered AR graphics over 5G;
@feedzinesocial
Powered by FlippingBook