FOR HARDWARE COMPANIES SUCH AS OURS, MOVING TO THIS SOFTWARE CONCEPT IS A VERY BIG CHANGE IN PARADIGM
the customer. It was important for the platform to be low-latency with no drop in quality over hardware solutions, but just as important was ease of use, even for non-professionals. “We didn’t want to lose customers with a new concept that is too bold and advanced. We have come out with something as a broadcast switcher, but much easier to use.” Kairos was rolled out to customers in phases, getting them acclimatised to the new paradigm. The software has initially been installed as a package inside hardware servers, like the new Kairos Core 1000 (AT-KC1000) mainframe. The next step is to present the platform as a software service, before finally offering Kairos fully, in public or private cloud. One of the first major investors in the Kairos platform is the UK and Northern Europe offices of systems integrator Creative Technology (CT). CT is a leading supplier of specialist audio visual equipment to the broadcast, corporate, entertainment and sport industries. It’s also a Panasonic technology partner. The company plans to offer its facilities as a training centre for operators looking to leverage the Kairos system’s potential. “We’ve been developing an IP strategy at CT for a number of years, but until now we haven’t had a platform that enables us to manage the transition from baseband SDI to IP routing,” says Creative Technology head of integrated networks & vision, Sid Lobb. “Kairos allows us to offer our clients the capabilities of mixing and switching between video signals, and distributing it in any format and resolution required by the client.” Kairos has also been implemented and installed by German rental company AG Lang, as well as Benelux-based rental company and distributor AED. Both firms are also set to provide training centres.
Kairos allows for greater interoperability using existing systems, too. Supporting most major industry protocols, it can be set up inside already existing architectures. “In this day and age, the black box, closed system is gone. Now, we need things that have interoperability – able to work with other manufacturers or suppliers. Customers don’t care who is competing with who any more. For example, Kairos is compatible with NDI and RossTalk. Some companies are competitors and partners now.” Panasonic is supporting this spirit of interoperability with its own Alliance Partners programme, made up of broadcast tech companies actively supporting Kairos, and already includes more than 25 businesses. NEW PARADIGMS Kairos is available to help broadcasters replace traditional SDI equipment with software. It is also aimed at the growing live-events market as an alternative to hardware switchers and other equipment, with live broadcast becoming more agile, remote and accessible by more and more companies. The third market for Kairos, where Guilhem anticipates ballooning demand, is the high-end corporate broadcaster. Covid-19 has driven many companies to adopt remote-working capabilities, but it has also forced many businesses to innovate entirely fresh ways of engaging with their employees and customers. Many of these changes are likely to stay – and evolve – even after the pandemic has subsided. “For hardware companies such as ours, having been manufacturing hardware products for the past 100 years, moving to this software concept is a very big change in paradigm.”
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