Definition December 2022 - Web

PRODUCTION. DEEPFAKE TECH

Field. “This knocked one of the candidates out straight away, as he refused to do the audition. We were down to just two. Two actors in the whole of the UK who might be able to do the job that our entire film was sold upon.” The first audition tape came in and unfortunately, he was not what was needed. So, all hopes rested on Roly Hyde, ‘a jolly northerner with a penchant for thirties architecture’. Luckily, he was ‘spot on’. Even though Field was excited about how the show would look, he concedes that ever since he became aware of the need to deliver ten minutes of deepfake: “I was apprehensive of over-promising and under-delivering.” This meant having to think of alternatives in case the strategy didn’t work out. In other words, he couldn’t fake deepfake. One way of doing it was to place all the archive materials into era-specific television sets and put the ‘new’ deepfaked interview material in

FOOD FOR THOUGHT Many grapple with the ethics of deepfakes, but as with so many things, it is less the technology and more how it is deployed that creates issues

34. DEFINITIONMAGAZINE.COM

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