FEED Summer 2021 Web

TIME TO PLAY

EDITORIAL EDITOR Neal Romanek +44 (0) 1223 492246 nealromanek@bright-publishing.com

ports are back! Or so we hope. With vaccines getting a wider roll-out, it looks like we might be able to return to supporting our favourite teams – cheering them

We discover how blockchain is reshaping every aspect of the media supply chain. And are NFTs a new way of monetising digital media, or just another flash in the digital content pan? In Round Table, our experts discuss remote production (or ‘distributed’ production), where teams can work from anywhere, and elements can be brought into the workflow from multiple sources and locations. The environmental benefits of not having to transport crew and gear over long distances multiple times a week are substantial. And the ability to access a world of human and technological resources for your production is going to change live broadcasting. Finally, I’m sure you’ve heard the news about Amsterdam’s IBC Show, which has been postponed to 3-6 December. But with lockdowns slowly lifting, we hope to meet some of you in person before then!

DIGITAL AND FEATURES WRITER Verity Butler

CHIEF SUB EDITOR Alex Bell SUB EDITOR Elisha Young JUNIOR SUB EDITOR Jack Nason

on in person. But the pandemic has forced sports broadcasters to innovate, and these new methods of production will be a boost to sports coverage in the future, with more events and fan engagement in the offing. Our Xtreme special sports magazine continues in this issue (page 67), where we investigate the new world of ‘broadcast everywhere.’ Another fascinating aspect of media technology is how new laws are supercharging sports betting, plus how a major esports tournament in Singapore went global, thanks to an agile, Covid-secure team. There’s also an insight into the possibilities of hybrid sports combining real-world physical activity with elements of digital gaming.

CONTRIBUTORS Ross Biddiscombe, Michael Burns, Ann-Marie Corvin, David Davies, Larissa Mori and Adrian Pennington ADVERTISING ASSOCIATE PUBLISHER Matt Snow +44 (0) 7918 133 323 mattsnow@bright-publishing.com DESIGN DESIGNER AND AD PRODUCTION Man-Wai Wong

DESIGNER Emma Di’Iuorio and Lucy Woolcomb

DESIGN MANAGER Alan Gray

DESIGN DIRECTOR Andy Jennings PUBLISHING MANAGING DIRECTORS Andy Brogden & Matt Pluck

NEAL ROMANEK, EDITOR

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This month’s cover illustration was created by Man-Wai Wong at Bright Publishing

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