Pro Moviemaker Summer 2019

G-TECHNOLOGY ADVERTISEMENT FEATURE

LEFT Filmmaker, Aaron Lieber (centre), loved the attention to detail of G-Technology’s rugged drives

drive,” says Lieber. “Sure, you will need a fast computer, I usemyMacBook Pro, but you will really notice a rendering difference with this drive speed. I’ve even noticed a difference with a slower computer and this drive. It helps make up for that latency with being able to access information quickly. It’s why it’s my favourite drive.” The G-DriveMobile SSD is G-Technology’s most popular drive. What’s great about it, froman engineering perspective, is that the blue interior has a function – it pulls away the heat from the internal SSD to keep it cool, preventing overheating andmaintain performance. Most SSDmanufacturers will throttle the drive, slowing it down to keep it cool, but this affects the drive’s performance. The G-DriveMobile Pro SSD is the next step up and it is G-Technology’s most luxe portable rugged drive. It has Thunderbolt 3 connectivity with read speeds of up to 2800Mbps. It is designed for use on production sets, where you either need to transfer work quickly or work natively from it. At the NAB Show 2019, it was announced that a 2TB version of this drive is now available. Scalability G-Technology’s scalability of drives is what makes the company so attractive. Lieber has his own philosophy about the different needs of filmmakers and the type of drives

they need: “Everyone has a DSLR now and they’re either shooting 1080p or 4K of their kids who are either semi pro athletes or want to be pro athletes. I call these filmmakers Soccer Moms, and they need a drive that is reliable and fast, but is also affordable,” says Lieber. “The ArmorATD has the same goal of protecting your content as the G-DriveMobile SSD, but at a more affordable price. Of course, there’s the difference between SSD and HDD, but does a Soccer Momneed SSD?” It’s also important to assess your workflow and work out which drive is going to bemost efficient for you. “For me, time is paramount, so the faster drives, such as G-DriveMobile SSD and G-DriveMobile Pro SSD, are nice,” says Lieber. “I’ll spend

moremoney on them, but I can reuse them. A Soccer Mom could have a different workflow: they could buy the ArmorATD, use it, then put it back on the shelf for a week or so before using it again. An SSD doesn’t work for everyone, it depends on the level of content you’re trying to create.” Lieber recently shot a piece using all three rugged portable drives in Hawaii. The film is called Into the Wild and it’s about the importance of humans and nature. Its focus is on a boy who Lieber filmed for eight years. “My other big project is Bethany Hamilton: Unstoppable , a feature-length documentary about a girl who lost her arm to a shark attack. The film is about how she’s recovered from it as an adult,” says Lieber. “Being a single shooter, I just need something I knowwill work when I plug it in. If I’ve got to overthink it, then it’s not for me. I think a lot of filmmakers are like that,” says Lieber. “This is why G-Technology is so appealing tome. I can just unbox a drive, plug it in and it will work instantly.”

“The ArmorATD is tough enough for professionals, but great for beginners who need reliable storage”

More information

g-technology.com

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SUMMER 2019 PRO MOVIEMAKER

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