SUSTAINAB I L I TY
Waste not, want not SAY YES TO SUSTAINABILITY WITH HELP FROM THESE ECO HEROES
NEW MINIMAL WASTE SHOP GREEN WEIGH IS FLYING THE FLAG FOR SUSTAINABLE SHOPPING the future A taste of ECO CAMBRIDGE
FULL CIRCLE Full Circle encourages customers to embrace a low-impact lifestyle with its zero-waste products, ranging from food to household cleaning solutions. After starting out at Cambridge market, it’s now got a bricks-and- mortar base on Norfolk Street – check it out to fill your recyclable containers
As a vegan-owned business, Green Weigh is passionate about animal welfare, as well as the environmental and health benefits a fully plant- based diet brings. All of Green Weigh’s products – including food, toiletries, cleaning products and gifts – are vegan and cruelty-free, and the team takes great care in sourcing stock from ethical and eco-friendly suppliers, supporting independent businesses as much as possible. Green Weigh believes
iving more sustainably and ethically is an issue that’s become increasingly prominent in recent years. Slowly but surely, it’s pushed its way to the forefront of collective conversation, highlighting how individuals can do their part to help tackle climate change. Many emerging businesses have recognised this shift for what it is – a taste of what’s to come, rather than a passing trend – and new minimal waste shop, Green Weigh, based in Sawston, is no exception. Green Weigh’s ethos is
with eco-friendly fare. fullcircleshop.co.uk
in small changes having a big impact. “As Anne-Marie Bonneau (the Zero-Waste Chef ) said, we don’t need a handful of people doing zero waste perfectly, but rather millions of people doing it imperfectly,” says Kelly. “If everyone changed just a
THE SHOP’S ETHOS IS TO HELP OTHERS
ODDBOX Offering the freshest seasonal staples, fruit and veg delivery service Oddbox uses imperfect and surplus produce that would otherwise go to waste, and works with growers to cut down unnecessary plastic packaging. Boxes come in three sizes, with additional fruit or veg-only options, available for delivery across Cambridgeshire. oddbox.co.uk
to support others making changes to the way they live and shop, with the aim of reducing their carbon footprint. The vast majority of produce on offer is organic, and in many cases will have a
portion of their lifestyle in terms of what they eat, how it’s packaged and where they purchase things from, it would make a difference. It’s something we are seeing evidence of every day.” Follow Green Weigh on Instagram to keep up to date (@greenweighshop) , and for a bit of food inspiration, use the hashtag #greenweighchefs to join the community of customers posting recipes made with ingredients from the shop.
lesser impact on your purse, as well as the planet. “A frequent misconception of a shop like ours is that it is expensive, but we have worked very hard to ensure that our prices are competitive – and often cheaper than leading supermarkets,” explains Kelly, co-founder of Green Weigh. “Customers can buy as much or as little as they need, which also helps prevent food waste.”
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