CONTENTS
VIDEO FOR BUSINESS
BANKING
The European Bank for Reconstruction & Development takes us around the world
07
14
FASHION
London Fashion Week used 360 video to bring customers to the catwalks
ROUND TABLE Our experts advise a
20
24
hypothetical ice rink on building a video oering
HEALTH
NEWSFEED YOUR TAKE
The new AWS Media Services are making it easy for businesses to launch OTT oerings
News from around the streaming world
BRAND BUILDING
A 4K future will go hand in hand with the switch to IP
Want to boost your tech brand? Start thinking about humans
GENIUS INTERVIEW
56
SMPTE’s Barbara Lange leads the organisation into the 21st century
TECH FEED
The future of 4K is far from certain – especially as viewers move to mobile
XTREME
Fox Sports trialled 4K over 5G at the US Open golf tournament
58
HAPPENING
FEED makes its Asia debut!
FUTURE SHOCK
UK company MicroFocus was doing AI before it was cool
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STARTUP ALLEY
A cloud-based audio mastering service, new video analytics tools, and an app to improve your digital diet
62
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