CVP ADVERTISEMENT FEATURE
DEALER OF THE YEAR With over 35 years of experience, CVP is one of the leading independent resellers
of production equipment globally – and is once again a winner in the Pro Moviemaker Gear of the Year Awards for retailer of the year in new equipment. The company maintains close working relationships with key manufacturers like Arri, Blackmagic, Canon, Red and Sony. CVP uses unrivalled technical knowledge and real-world expertise to listen to customers and deliver the right solution, with first- class service and exceptional customer experience. CVP offers creative consultation, sales advice, technical service and training.
by side from companies including Atomos, Ovide, Eizo and Sony. Whatever your gear needs – cinema, broadcast, live streaming, video production – CVP has it all covered in the fast-moving world of media and entertainment. “We deliver beyond boxes,” states Fry. “We actually invest an enormous amount in the service and the value. “We’re not just telling people what we think they want to hear. We’re asking them what’s relevant. We’re keen, and have a bit to learn here. Come talk to us.”
orders, putting a face to its name. There’s always a CVP representative on hand. And the CVP | ARRI Creative Space is close, so it’s easy to travel back and forth between buildings – another perk of CVP Fitzrovia’s locational convenience. Not just cinematography CVP is best-known by cinematographers, but it’s not confined to any one area of video production, with experts in lots of areas. “We’ve been pigeonholed as a little bit cine, and there is a reason for that,” explains Jon Fry, sales director. “We appeal to that market.” For commercial projects, music videos, live streams and such, CVP offers sound mixers and switchers, teleprompters, PTZ and POV cameras, among an extensive selection of other accessories. Find an LED volume stage, lighting solutions including Litepanels, Arri, Aputure and Prolycht, and a Monitor Wall featuring 30 monitors side
Heathrow Airport is only a short train ride away. It’s then a stroll from several Underground stops. It’s also an accessible building, since it lacks the staircases often found in old London townhouses. “The idea was not to have any stairs – the only step we’ve got is the front curb,” according to Simpson. For locals, CVP’s central London address makes it ideal for filmmakers wanting to invest time in checking out equipment and being inspired by some of the many events slated to occur within the space. There’s an enclosed meeting area which is less distracting than the office or a coffee shop, but more laid back than a library. “We have extra desks for manufacturers and have even had interest from people who just don’t want to work from home,” says Simpson. Customers can come to CVP to ask questions, arrange repairs and collect
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