LIVE September/October 2025 – Web

IBC

18

BOOTHS, GLORIOUS BOOTHS There has been an industry-wide funnelling of top-tier broadcast and production tools into the AV sector. Here are some booths at this year’s show that feature companies pioneering this shift.

PTZ OPTICS Stand 1.BO7

PTZ Optics is a US-based company that manufactures robotic pan, tilt and zoom video cameras. With a variety of cabling options, network connectivity and remote-control capability, PTZ Optics cameras are ideal for video production and livestreaming applications.

INFILED Stand 3.B61

Attendees can hop to various exhibitor booths and try out their latest products

CLEAR-COM Stand 10.D29

Infiled is a leading high-tech enterprise that specialises in developing and manufacturing large LED displays. It offers high-performance solutions adapting to the diverse needs of various applications, including rental, corporate, control rooms, XR and virtual production.

complete ecosystem of tools trusted by TV networks, houses of worship, educators and streamers alike.

Clear-Com is a trusted provider of professional real-time communications solutions and services, founded in 1968. It released the first-to-market wired intercom systems for live performances. Since then, the markets it serves include broadcast, live performance, live events, sports, aerospace and government.

NEUMANN Stand 8.D50

Since 1928, the name Neumann has been synonymous with perfect sound, pioneering innovation and uncompromising quality. With the introduction of its first audio interface MT 48 and its revolutionary converter technology, Neumann now offers all the necessary technologies to capture audio in reference quality, from sound recording and sound reproduction.

DIRECTOUT TECHNOLOGIES Stand 8.D65

Directout specialises in developing pro audio connectivity, networking and bridging solutions for broadcast, studio, live and installed sound applications. The company’s solutions help build bridges between systems based on different audio formats, such as MADI, Soundgrid, Dante and Ravenna. AJA VIDEO SYSTEMS Stands 2.G106a, 2.G107a and 7.B19 AJA Video Systems is an innovator for the broadcast, cinema, pro AV and post-production industries. Its solutions provide both powerful and flexible video interfaces and conversion technologies, alongside state-of-the-art digital video recording solutions, advanced colour management tools and cutting-edge remote production technology.

SENNHEISER Stand 8.D50

Sennheiser is one of the planet’s leading providers of professional audio technology. And the Sennheiser Group doesn’t solely include the Sennheiser brand, but is also made up of Neumann, Ambeo and Merging. Its extensive and world-renowned product portfolio spans wireless microphones and monitoring systems, wired microphones, conference and information technology, professional headphones, streaming – as well as 3D audio technologies and software.

BRAINSTORM Stand 7.C39

Brainstorm’s advanced yet user-friendly products meet today’s rapidly evolving broadcast and AV market requirements by providing state-of-the-art 3D graphic, VP, XR, AR and virtual studio solutions. With more than 3000 installations around the world, its client base includes many of the biggest global broadcasters, as well as smaller and regional stations, production houses, film facilities and other content providers.

NETGEAR Stand 10.D33

Founded in 1996 and headquartered in the US, Netgear is a global leader in innovative networking technologies for businesses, homes and service providers. Netgear delivers a wide range of award-winning, intelligent solutions designed to unleash the full potential of connectivity and power extraordinary experiences.

ASTERA Stand 12.F33

MARSHALL ELECTRONICS Stand 11.C28

Astera develops lighting solutions for the film and event markets and has been at the forefront of lighting technology ever since the mid 2000s. Renowned for its battery-powered, remote-controlled LED lights, Astera has solidified its reputation as a key player, known for setting high standards in innovation and reliability.

Marshall Electronics is a globally recognised, award-winning brand provider of quality, high-performance products for integrated AV systems, houses of worship, broadcast and streaming applications.

AUDIO-TECHNICA Stand 8.D46

VIZRT Stand 10.A41

In 1962, possessing an ambition to produce high-quality audio for all, Audio-Technica’s founder Hideo Matsushita created the first truly affordable cartridge in Shinjuku, Japan. Since then, Audio-Technica has grown into a globally celebrated company that is devoted to delivering audio excellence at every level.

BIRDDOG Stand 7.C13

With more than 25 years of innovation in storytelling workflows, Vizrt is a leader in real-time graphics and live production for creators. Vizrt shapes video creation thanks to groundbreaking solutions in graphics, cloud, live streaming, virtual production and more.

Birddog is redefining what’s possible in live video – from world-class broadcast studios to content creators on the move. Built upon its true broadcast DNA and powered by NDI, Birddog offers a

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