PROJECTION MAPPING
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By night, Jabal Ikmah’s ancient symbols were bathed in an array of vibrant and captivating projections
are strategically positioned along a 300m rocky pathway, all orchestrated seamlessly from a Digico desk and racks. “The team’s unwavering dedication during the planning phases, build and execution was truly remarkable,” Jackson concludes. “I’m incredibly proud of what we achieved, and this success would not have been possible without the amazing Creative Technology team!” The use of innovative tech opened new avenues for both cultural understanding and historical appreciation, effectively bridging the gap between the past and the present. This harmonious integration exemplifies the transformative power of technology when it comes to reviving history while embracing the possibilities of the future at the same time. This is a profound final point to summarise what we have uncovered when it comes to projection mapping. Not only can it revolutionise brands and advertising campaigns, but it also has the power to artistically educate and engage people in multi-sensory ways previously unimaginable. The potential is truly limitless.
Ikmah through a captivating show projected onto the mountain’s surface. Creative Technology was proud to be part of this event, providing video, lighting and audio solutions on behalf of Imagine Experience. Its involvement encompassed a cutting-edge display of 27x50K Panasonic projectors and Disguise servers spanning 33,600 sq m of the rocky canvas, with a remarkable projection throw extending 285m. “Collaborating with Creative Technology on the Ikmah After Dark project in Al Ula was a huge success,” comments Zoe Jackson MBE, creative director at Imagine Experience. “Their professionalism and expertise were crucial in bringing our ambitious projection mapping vision to life on the large rocks of Al Ula. Through close collaboration, we seamlessly merged technical precision with creative innovation, creating a powerful show at the Unesco World Heritage site.” For audio, an immersive L-Acoustics Syva system – comprising six boxes and four subs – envelops the seating area. Meanwhile, 25 L-Acoustic 5XT speakers
Through close collaboration, we seamlessly merged technical precision with creative innovation, creating a powerful show”
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